Results 311 to 320 of about 152,990 (335)

Customer value anticipation, product innovativeness, and customer lifetime value: The moderating role of advertising strategy

Journal of Business Research, 2016
Hao Zhang, Xiaoning Liang
exaly  

Linking customer lifetime value with shareholder value

Industrial Marketing Management, 2003
Heinz K Stahl, Kurt Matzler
exaly  

Lifetime Customer Value

2014
openaire   +1 more source

Linking lifestyle to customer lifetime value: An exploratory study in an online fashion retail market

Journal of Business Research, 2019
Wirawan Dony Dahana, Yukihiro Miwa
exaly  

Customer Lifetime Value

2013
openaire   +1 more source

The effects of loyalty programs on customer lifetime duration and share of wallet

Journal of Retailing, 2007
Lars Meyer-Waarden
exaly  

Lifetime Customer Value

2011
openaire   +1 more source

A Note on Willingness to Spend and Customer Lifetime Value for Firms with Limited Capacity

Journal of Interactive Marketing, 2011
Phillip E Pfeifer, Anton Ovchinnikov
exaly  

Customer Lifetime Values

2013
openaire   +1 more source

Integrating AHP and data mining for product recommendation based on customer lifetime value

Information and Management, 2005
Duen-Ren Liu
exaly