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Customer Orientation: A Literature Review Based on Bibliometric Analysis
SAGE Open, 2022 Rooted in the concept of market orientation, the literature has long affirmed the importance of customer orientation to business success. While a number of literature reviews on customer orientation exist, there is still a need for a thorough ...
Xin Zhao
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Journal of Service Research, 2001 This study investigates the effect of being customer oriented on service performance perceptions and outcome behaviors. Specifically, the focus is on identifying the influence that being perceived as a customer-oriented firm has on consumer quality perceptions, customer satisfaction, and service value. The impact of being customer oriented on consumers’
Michael K. Brady, J. Joseph Cronin
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Behavioral Sciences, 2022 This study examines how shop managers’ attitudes toward customers are transferred to sales employees, and thus affect customer performance. We surveyed shop managers, sales employees, and customers in five department stores in Seoul, South Korea, in June
Ho-Taek Yi, MinKyung Lee, Kyungdo Park
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An empirical investigation of the effect of employees’ customer orientation on customer loyalty through the mediating role of customer satisfaction and service quality [PDF]
Management Science Letters, 2020 The primary objective of the current study was to establish and authenticate a conceptual framework that combines the correlation between customer orientation, service quality, customer satisfaction, and customer loyalty.
A. Aburayya +4 more
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Level of customer orientation and customer protection in hotels in Serbia [PDF]
Ekonomika poljoprivrede, 2014 Hotels present an engine of tourism development. Their standard and orientation towards specific target groups of customers determine the strength of tourism offer. In addition, they contribute to the agricultural development, too, because they are the great buyers of agricultural products. According to official data, the existing potentials of Serbian
Ćirić, Maja +2 more
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Custom Specializers in Object-Oriented Lisp [PDF]
J. Univers. Comput. Sci., 2008 JUCS - Journal of Universal Computer Science Volume Nr.
Newton,Jim, Rhodes,Christophe
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Effects of Customer Orientation and Sales Orientation on Objective Performance:
Maketingu rebyu, 2020 This paper empirically examined to what extent customer orientation and selling orientation affect objective criteria (the average customer spend and the number of sold customers) at both the individual and group level.
Atsushi Inuzuka
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The effect of customer orientation on financial performance in service firms: The mediating role of service innovation [PDF]
Management Science Letters, 2022 In service firms, customer orientation and service innovativeness are the important strategic features to pledge sustainable wealth and growth for financial performance. Focusing on customer means, companies must have rigorous knowledge and understanding
Mohammad Zahidul Islam, Zhang Zhe
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International Journal of Strategic Property Management, 2019 This study presents a framework to measure and empirically validate the relationship between customer orientation and office space performance. The framework uses two types of customer orientation (i.e., responsive customer orientation and proactive ...
Jun-Hwa Cheah +4 more
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Internal Effects of Customer Contact within Service Organizations
Annals of Business Administrative Science, 2007 This paper investigates how an organization can become customer oriented in terms of subculture formation originating from customer contact. Although existing market orientation research has assumed cultural homogeneity, this paper views organizational ...
Ryusuke KOSUGE
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