FAKTOR DETERMINAN YANG MEMPENGARUHI CUSTOMER RETENTION JASA OPERATOR SELULER DI JAKARTA: STUDI BANDING ANTARA IM3 DAN SIMPATI [PDF]
Frista Dearetha Marasabessy, 2014; Factors Affecting Customer Retention Mobile Operator Service in Jakarta: Comparative Study Between IM3 and simPATI. Thesis, Jakarta: Marketing Management, Management, Faculty of Ecomonomics, State University of Jakarta.
MARASABESSY, FRISTA DEARETHA
core
ABSTRACT The origin of a product, if associated with good quality, can contribute to building a positive collective reputation, leading to a potential price premium. However, it is conceivable that a producer markets a product by evoking symbols, images, words, and values typical of places other than where it was designed or produced, creating a ...
Annalisa Caloffi +2 more
wiley +1 more source
DETERMINANT INTERELATION CUSTOMER LOYALTY OF TELKOMSEL PREPAID CARD IN JAKARTA
In recent decades the mobile telecommunications technology has grown very rapidly. The deregulation of the telecommunications sector opens greater opportunities for telecommunications companies to compete to provide cellular service.
Devi Ayuni, Andy Mulyana
doaj +1 more source
PENGARUH EXPERIENTIAL CONSUMPTION TERHADAP CUSTOMER SATISFACTION YANG DIMODERASI OLEH PERCEIVED VALUE PADA OBJEK WISATA ISLAMI DI KOTA BANDA ACEH [PDF]
ABSTRAKPenelitian ini bertujuan untuk mengukur Pengaruh Experiential Consumption Terhadap Customer Satisfaction Yang Dimoderasi Oleh Perceived Value Pada Objek Wisata Islami Di Kota Banda Aceh.
ASYSYURA MUNLIZA
core
Perceived Value and Customers Satisfaction in Hotel Industry: A Systematic Conceptual Model [PDF]
Bachrudin Saleh Luturlaen
openalex +1 more source
Consumer Preferences for Craft Beer: The Interplay of Localness and Advertising Language
ABSTRACT This study explores the influence of the language of the label, origin of production, and origin of brewing ingredients on Croatian consumers' preferences and willingness to pay for organic craft beer. Employing an online survey and a choice experiment among 223 Croatian alcohol consumers, we find that while there's a willingness to pay a ...
Marija Cerjak +2 more
wiley +1 more source
ANALISIS PENGARUH PERCEIVED SERVICE QUALITY, PERCEIVED VALUE DAN TRUST TERHADAP CUSTOMER SATISFACTION (Pada Rumah Makan Ayam Geprek Om Kris) [PDF]
This study aimed to analyze the effects arising from the perceived service quality , perceived value and trust on customers satisfaction from Ayam Geprek Om Kris. The variables used in this study is perceived service quality, perceived value and trsut
LUMELLE, Geraldy Reinhart +1 more
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Antecedents impact on brand loyalty in cosmetics industry [PDF]
This study aimed to examine antecedents’ impact on brand loyalty in a highly competitive of cosmetics industry dealing with a mass majority of younger consumers.
Akhoundi, Maryam +2 more
core +1 more source
Pengaruh Customer Perceived Value dan Switching Barriers Terhadap Customer Retention
The purpose of this study was to determine the effect of Customer Perceived Value and Switching Barriers on Customer Retention with the research object of Majalengka University students using IM3 Ooredoo Cards. This research is a type of survey research with descriptive and verification approaches with a sample size of 100 students. The data source was
openaire +2 more sources

