Results 71 to 80 of about 85,945 (276)
Positive‐Tone Nanolithography of Antimony Trisulfide with Femtosecond Laser Wet‐Etching
Advanced Functional Materials, EarlyView.A butyldithiocarbamic acid (BDCA) etchant is used to fabricate various micro‐ and nanoscale structures on amorphous antimony trisulfide (a‐Sb2S3) thin film via femtosecond laser etching. Numerical analysis and experimental results elucidate the patterning mechanism on gold (reflective) and quartz (transmissive) substrates.
Abhrodeep Dey +12 more
wiley +1 more source
DECOY EFFECT, COGNITIVE LOAD, AND POSITIVE EMOTION ON PURCHASE INTENTION: IPHONE 14 CASE STUDY
Research in Management and AccountingUnderstanding the psychological factors influencing consumer behavior is a essential for enhancing purchase intention. This study examines the impact of positive emotion as a mediator between purchase intention and cognitive load or the decoy effect ...
Farrell Ionwyn Eduardo +4 more
doaj +1 more source
An examination of the effect of asymmetrically dominated decoys on consumer choice behaviour by using judgments and choice : a thesis presented in partial fulfilment of the requirements for the degree of Master of Business Studies in Marketing at Massey University [PDF]
, 2008 The Purpose of this research was to test assumptions underlying the three asymmetrically dominated decoy effect (ADE) models described by Wedell and Pettibone (1996): the Weight Change Model, the Value Shift Model, and the Emergent Value Model.
Xu, Xiaozhen
core
On the evolution of decoys in plant immune systems
, 2010 The Guard-Guardee model for plant immunity describes how resistance proteins (guards) in host cells monitor host target proteins (guardees) that are manipulated by pathogen effector proteins.
A Ashkenazi +12 more
core +1 more source
Photoswitching Conduction in Framework Materials
Advanced Functional Materials, EarlyView.This mini‐review summarizes recent advances in state‐of‐the‐art proton and electron conduction in framework materials that can be remotely and reversibly switched on and off by light. It discusses the various photoswitching conduction mechanisms and the strategies employed to enhance photoswitched conductivity.
Helmy Pacheco Hernandez +4 more
wiley +1 more source
Brand Presence in Decision-Making Involving Decoys
Tržište, 2022 Purpose – Context effects have emerged as an area of interest in cognitive psychology. In the majority of experiments in the field, product alternatives are typically labeled with letters rather than with actual brand names.
Radka Kubalová, Martin Klepek
doaj
Anchoring decisions: the role of decoy pricing in consumer choices [PDF]
International Hospitality ReviewPurposeHospitality firms aim to increase their profits by implementing a variety of marketing activities, including using decoy pricing to provide alternative choices for consumers.
Milos Bujisic +4 more
doaj +1 more source
, 2015 Quantum key distribution (QKD) has the potential to improve communications security by offering cryptographic keys whose security relies on the fundamental properties of quantum physics.
Bourgoin, Jean-Philippe +7 more
core +1 more source
Three‐dimensional Antimony Sulfide Based Flat Optics
Advanced Functional Materials, EarlyView.This work presents the development of a grayscale electron beam lithography (g‐EBL) method for fabricating antimony trisulfide (Sb2S3) nanostructures with customizable 3D profiles. The refractive index of g‐EBL patterned Sb2S3 is determined based on the synergy of genetic algorithm and transfer matrix method.
Wei Wang +18 more
wiley +1 more source
How Does Decoy Pricing Affect Purchasing Decisions?
Studies in Business and Economics, 2023 This paper is devoted to the cognitive biases of decoy pricing, which has become the subject of interest of retail companies in recent years. The paper analyses the principles of the decoy effect with regard to consumer behaviour in the Czech Republic ...
Kubíčková Lea +3 more
doaj +1 more source