Results 51 to 60 of about 49,618 (301)
Creating brand awareness is the first and most important stage of marketing communication. Many types of marketing communication tools have been used to do this in business processes.
Füsun Çizmeci, Tuğçe Ercan
doaj +1 more source
Recognition of Digital Content Needs for Inbound Marketing Solutions
The paper aims to investigate users’ behavior regarding inbound marketing while consuming content, in particular, to reveal the source of the reasons and triggers affecting content need in the case of long-consumption products. In the theoretical part of
Sigitas Davidavičius, Tadas Limba
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Digital Content Marketing in the Business-to-Business Context : A Case Study on Marketing Communications Agencies [PDF]
Marketing has changed because of digitalization. Marketing is moving towards digital channels and more companies are transitioning from “pushing” advertising messages to “pull” marketing, that attracts audience with the content that interests and ...
Kauhaniemi, Krista
core
Harnessing marketing automation for B2B content marketing
The growing importance of the Internet to B2B customer purchasing decisions has motivated B2B sellers to create digital content that leads potential buyers to interact with their company.
Järvinen, Joel, Taiminen, Heini
core +1 more source
The Conceptual Model for the Digital Content Marketing of Social Media to Boost Green Marketing
The present research has been done with a view to designing content marketing model at social media for boosting green marketing. As regards purpose, it is an applied research,and in terms of approach an exploratory survey, and typically, it can be subsumed under a qualitative research. The analysis approach of this research is meta-synthesis.
Suma Mozaffari +3 more
openaire +2 more sources
Advances in Sustainable and Wearable Textile Based Soft Robotics
This Review examines advances in wearable textile‐based soft robotics, focusing on sustainable materials, integrated sensing, and scalable actuation. It discusses manufacturing and system integration across healthcare, assistive robotics, prosthetics, and human–machine interfaces, and highlights key challenges in circular design, including life‐cycle ...
Zahir Abbas +6 more
wiley +1 more source
Mechanical and Electrical Phenotype of hiPSC‐Cardiomyocytes on Fibronectin‐Based Hydrogels
We introduce fibronectin‐based PEG hydrogels with controlled rigidity to enable the culture of iPSC‐derived cardiomyocytes. These substrates offer an alternative to the current culture of these cells on fibronectin‐coated glass, providing enhanced structural and functional behavior. The system provides a more physiologically relevant platform to assess
Ana Da Silva Costa +8 more
wiley +1 more source
Digital marketing ecosystem as an element of enterprise strategy [PDF]
The article is devoted to the formation of the digital marketing ecosystem and determining the influence of its components in the hierarchy of the enterprise strategy. The significant role of digital marketing in the formation of the strategy of a modern
Vladyslav Avdiienko, Olena Chernysheva
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Digital technology has given rise to new economic models such as sharing economy and business structures such as omnichannel. Technological advancements also enable firms to build a one-on-one relationship with customers.
Le, Dung +9 more
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Decellularized Extracellular Matrix (dECM) in Tendon Regeneration: A Comprehensive Review
Decellularized Extracellular Matrix (dECM) offers a promising solution by replicating the native tendon microenvironment and promoting regeneration. This review highlights advances in the decellularization methods, as well as their integration with emerging technologies and translational progress in tendon tissue engineering.
Kumaresan Sakthiabirami +4 more
wiley +1 more source

