Digital signage - Open Access .click

Results 161 to 170 of about 3,143 (195)

Some of the next articles are maybe not open access.

2017
HUANG YU-RUNG, HO CHIA-CHIAO
openaire +3 more sources

A Framework for Context-Aware Digital Signage

2011
A framework for building and operating context-aware multimedia content on digital signage in public/private spaces is presented. It enables active and multimedia content to be composed of mobile agents, which are selfcontained programmable entities that can travel from computer to computer and provide multimedia content for advertising or user ...
openaire +2 more sources

Emotional targeting using digital signage systems and facial recognition at the point-of-sale

Journal of Business Research, 2021
Marion Garaus
exaly

An empirical investigation on the antecedents of consumers’ cognitions of and attitudes towards digital signage advertising

International Journal of Advertising, 2019
Heejun Lee
exaly

The effect of digital signage on shoppers' behavior: The role of the evoked experience

Journal of Business Research, 2014
Charles Dennis +2 more
exaly

The mediating effects of perception and emotion: Digital signage in mall atmospherics

Journal of Retailing and Consumer Services, 2010
Richard Michon, Charles Dennis, Len Tiu Wright +2 more
exaly

Digital Signage

2016
openaire +1 more source

Let me entertain you – Increasing overall store satisfaction through digital signage in retail waiting areas

Journal of Retailing and Consumer Services, 2019
Marion Garaus
exaly