Implementasi Electronic Customer Relationship Management pada Aplikasi Layanan Pelanggan Hotel
The interest of hotel visitors has decreased since the Covid-19 pandemic. So it is recommended that hotels implement Customer Relationship Management (CRM) which has three stages: getting new customers (Acquire), improving customer relationships (Enhance)
Muhammad Wildan, Safitri Juanita
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Testing the customer experience management model in E-banking [PDF]
Objective In the field of e-banking services, banks and service providers have identified and focused on customer experience management as a strategic transition, and applying this approach has led to the promotion of profitable customer behaviors and ...
Vahid , Nasehifar +3 more
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Designing and Validating an Electronic Customer Relationship Management Model in Private Banks [PDF]
Purpose: The purpose of this research was primarily to design the electronic customer relationship management model and explain its consequences.Method: Validation of electronic customer relationship in private banks based on mixed research and ...
Mina Abdolalipoor +3 more
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Identifying the primary elements and components affecting electronic customer relationship management [PDF]
The purpose of this research is to identify the primary elements and components effective on electronic customer relationship management. According to its purpose, the research method is applicable; and in terms of nature, it is descriptive; and its ...
Mehdi Asadi +2 more
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Offering Effective Approaches to Implementation of Electronic Customer Relationship Management by the University of Applied Science and Technology (Case Study: the University of Applied Science and Technology, Unit 20, Tehran) [PDF]
Universities and institutions which plan to use electronic customer relation management system (e-CRM) first need to first measure the effective factors affecting the system’s implementation so that they'll be able to provide a transparent system in ...
Ehsan Babaei +2 more
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Cross-functional issues in the implementation of relationship marketing through customer relationship management [PDF]
There is a major change in the way companies organise themselves as firms switch from product-based to customer-based structures. A key driver of this change is the advent of Customer Relationship Management which, underpinned by information systems ...
Ryals, Lynette, Knox, Simon
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Perancangan Aplikasi E-CRM Pada PT Manfuku Sejahtera Indonesia
The purpose of this research is to build an electronic Customer Relationship Management applications based computer by using Internet technology to enhance customer relationships.
Inayatulloh Inayatulloh, Andi Sukandi
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Impact of electronic customer relationship management on competitive advantage: Mediating role of customer satisfaction in EgyptAir [PDF]
In today’s highly competitive business environment, organizations, particularly in the airline industry, are increasingly adopting electronic customer relationship management (E-CRM) to enhance customer engagement and achieve a competitive edge.
Abdelrehim Awad, Muhanad Mahmoud
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the evaluation of influencing factors of electronic customer relationship management adoption in e-commerce [PDF]
The concept of electronic customer relationship management (e-CRM) is among the most important subjects under discussion in academia and commercial environments. The decision on e-CRM adoption must be made based on different factors.
Jalal Rezaeenour, Habil Deimazar
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Electronic Customer Relationship Management. Lösungen, Strategien, Perspektiven. Forum
Die veränderten Kundenerwartungen in unserer modernen Wissensgesellschaft, ein intensiver Wettbewerb und die Potenziale innovativer Kommunikationstechnologien erfordern von den Unternehmen eine Überprüfung ihrer Kundenbeziehungen.
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