The role of E-CRM in facilitating Tourism Destination selection )Case Study: Tehran travel agencies) [PDF]
Muṭāli̒āt-i Mudīriyyat-i Gardishgarī, 2023 Today, customer orientation is one of the most important marketing indicators in the tourism system. On the other hand, one of the most up-to-date and efficient programs or strategies for attracting, retaining and satisfying customers is managing ...
Niloufar Yazdi Esmaeili +1 more
doaj +1 more source
Social customer relationship management: a customer perspective [PDF]
, 2021 While the construct customer brand engagement is gaining magnitude in hospitality studies, this study establishes positive word of mouth and brand loyalty as relevant outcomes of customer brand engagement.
Dewnarain, Senika +3 more
core +1 more source
Implementing Customer Relationship Management (CRM) in the Framework of Electronic- Government [PDF]
Journal of Information Technology Management, 2011 Electronic government is a new concept that governments according to level of development implement in different ways. Utilizing informational systems in business sections has created potential context for developing electronic government.
Taher Roshandel Arbatani +2 more
doaj
Ramanujan International Journal of Business and Research, 2020 The persistent and rapid evolution in Information and Communication Technologies (ICTs) has changed the banking industry's operations and services.
Mr. Pushpender Kumar +1 more
doaj +1 more source
, 2022 Currently, online travel agencies (OTA) allow their customers to make timely travel reservations anytime and anywhere through websites and mobile technologies.
Chan, MMW, Chiu, KWD
core +1 more source
Detecting success factors of electronic customer relationship management (e_CRM) system to establish an appropriate model in police call centre of Iran [PDF]
Management Science Letters, 2012 The present research aims to describe and explain factors affecting the success of eCRM system in police telephone-contact centers as a part of their interactive and relationship-oriented programs. In this study, one of the most famous models implemented
Ahmad Ali Yazdanpanah, Hossein Gazor
doaj
The influence of e-CRM, e-WOM, and e-service quality on the e-loyalty of online consumers [PDF]
International Journal of Data and Network ScienceThe purpose of this study is to analyze the relationship between e-CRM (Electronic Customer Relationship Management) variables on e-Loyalty of online shop customers, e-WOM (electronic word-of-mouth) on e-Loyalty of online shop customers, and e ...
Bakhtiar Tijjang +7 more
doaj +1 more source
Customer Relationship Management and Service Quality: a qualitative study [PDF]
, 2015 This study examined customer relationship management effectiveness and Service quality on international customers in a single University in the UK higher education sector.
Wali, Andy Fred +3 more
core +3 more sources
Electronic Customer Relationship Management: Opportunities and Challenges of Digital World [PDF]
International Journal of Management, Accounting and Economics, 2015 Management information systems (MIS) considerably changed business processes. According to this, Electronic customer relationship management (ECRM) emerged in conjunction with evolution of traditional customer relationship management in e-business ...
Hamid Sadeghi Rad +3 more
doaj
AI-driven electronic customer relationship management and brand advocacy: The mediating role of consumption values in Vietnam’s digital banking sector [PDF]
Innovative MarketingType of the article: Research Article AbstractThe rapid adoption of artificial intelligence in digital banking is transforming how financial institutions manage customer relationships and encourage customer advocacy.
Nguyen Ha Thach +5 more
doaj +1 more source