Design and Validation of Tourism Destination Marketing Model Using New Electronic Technologies [PDF]
گردشگری و اوقات فراغتThis study was conducted with the aim of designing and validating the marketing model of tourist destinations using modern electronic technologies. From the point of view of the purpose of this study, it is applied-developmental research, and from the ...
Fatemeh Mirzaei +3 more
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AI in Email Marketing: Assessing the Impact of Automation on Open Rates and Consumer
Journal of Intelligence Studies in BusinessIntroduction: The research demonstrates the transforming role of AI in email marketing. This points towards the need for advanced strategies which will serve to improve open rates and consumer engagement.
Raed Momani +5 more
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مجلة جامعة العلوم والتكنولوجيا للعلوم الإدارية والإنسانيةThe study aimed to determine the impact of electronic marketing on institutional entrepreneurship in Yemeni private universities in the Capital Municipality of Sana'a. The analytical descriptive approach was used in the study.
Bassam Ali Ahmed Musallam +1 more
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A PROPOSED FRAMEWORK FOR THE EFFECT OF E-MARKETING ON IMPROVING THE PERFORMANCE OF EDUCATIONAL SERVICE ENVIRONMENT IN AIN SHAMS UNIVERSITY [PDF]
Journal of Environmental ScienceThe aim of the research is to verify the effect of electronic marketing on improving the educational service environment. A field study on Ain Shams University.
Maha Salem +3 more
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Electronic Marketing, its Elements and Controls from the Perspective of Islamic Economics
Zanco Journal of Humanity SciencesWith the advancement of technology, the Internet, and the expansion of the electronics space, electronic marketing has emerged globally, especially in developed countries, which is an extension of traditional marketing, but the difference between them ...
Muhammad Hassan Mahmoud Nawtaqi +1 more
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Electronic Markets on electronic markets in education [PDF]
Electronic Markets, 2016 Rainer Alt, Hans-Dieter Zimmermann
openaire +1 more source
Exploring the Delivered Value and Sustainable Development of the Intangible Cultural Heritage, Xiaolan Chrysanthemum Exhibition [PDF]
SHS Web of ConferencesIntangible cultural heritage (ICH) is a result of human wisdom and civilization around the world and should be guarded and inherited by all people. Xiaolan Chrysanthemum Exhibition, as one of China’s national ICH folk activities, represents chrysanthemum
Chan Delphine Ya-Chu +2 more
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Brand Awareness, Electronic Word-of-Mouth, and Viral Marketing's Effects on Purchase Decisions
Jurisma: Jurnal Riset Bisnis & ManajemenThis research aims to determine and analyze the influence of viral marketing, electronic word of mouth, and brand awareness on purchase decisions. This research is survey research with quantitative approach and data collection tools in the form of ...
Jalu Kinanding*, Hasa Nurrohim
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Few-Shot Metering Anomaly Diagnosis with Variable Relation Mining
EnergiesMetering anomalies not only mean huge economic losses but also indicate the faults of equipment and power lines, especially within the substation. As a result, metering anomaly diagnosis is becoming one of the most important missions in smart grids ...
Jianqiao Sun +5 more
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A content analysis of e-cigarettes selling propositions on South African retail websites
The Journal for Transdisciplinary Research in Southern Africa, 2018 Electronic cigarettes remain unregulated in South Africa, yet their marketing and sale is proliferating on online platforms such as websites. Until now, little was known regarding the nature of selling propositions used on such platforms.
Asphat Muposhi, Manilall Dhurup
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