Results 21 to 30 of about 93,745 (312)
Environmental/green marketing has emerged as one of the dominant paradigms of marketing in recent years. However, aspects, such as internationalization, the development of artificial intelligence, and stress from growing global competitive forces, have ...
Tzai-Chiao Lee, Michael Yao-Ping Peng
doaj +1 more source
Sustainable touring: exploring value creation through social marketing [PDF]
Purpose – The purpose of this paper is to examine the social marketing-based approach to live performance adopted by Jack Johnson and its potential as the basis of a developmental model for sustainable touring. Design/methodology/approach – Musician Jack
Henderson, S
core +1 more source
Use of instruments of environmental marketing concept in sustainable development of the region [PDF]
In article deals the main directions of environmental marketing for the effective implementation of sustainable development. The role of state bodies, enterprises, organizations and the public in implementing environmental marketing.
C.I. Myshko, O.D. Lendyel, V.I. Yarema
doaj
Issues of Ecostrategies Implementation for Tourism Enterprises in Russia
Ecological tourism in Russia has a high potential, however its extension creates an additional environmental burden. The decision of this contradiction is achieved by selection the marketing strategy of sustainable development which is adequate to the ...
Bozhuk Svetlana, Pletneva Natalya
doaj +1 more source
Double-dipping in environmental markets [PDF]
zbMATH Open Web Interface contents unavailable due to conflicting licenses.
openaire +1 more source
Theoretical Prerequisites for the Formation of the Concept of Environmentally Responsible Marketing [PDF]
The aim of the article is to study the evolution of theoretical approaches to the problems related to the ecological and economic interaction of economic entities and clarify the essential characteristics of the economic component of environmentally ...
Kniazieva Tetiana V., Radchenko Hanna A.
doaj
Pathways and pitfalls: a qualitative study of student experiences in biomedical science education
Biomedical science students from underrepresented backgrounds face barriers including financial strain, disrupted laboratory access and cultural exclusion. Peer networks provide vital support when institutional systems are difficult to navigate. To create inclusive learning environments and achieve academic success, educators should blend active, hands‐
Olivia J. Russell +8 more
wiley +1 more source
Color matters: The Impact of Logo Color on Consumer Perceived Eco-Friendliness
As a marketing tool, color attracts consumers, consequently, shaping their perception. This study seeks to examine how mere colors featured in brand logos evoke consumer perception about a retailer’s eco-friendliness. Data from two experiments show that
Achini Tharaka RANAWEERA, Kamal WASALA
doaj
This study did to analyze the effect of green marketing, environtmental awareness and health on purchasing decisions of organic food products through attitudes.
Caselia Ajeng Puspitasari +2 more
doaj +1 more source
ABSTRACT As global populations age, cancer is increasingly becoming a leading cause of morbidity and mortality among older adults, particularly in low‐ and middle‐income countries (LMICs). Despite accounting for the majority of new cancer cases and deaths, older individuals remain underrepresented in cancer research, clinical guidelines, and health ...
Ibrahim Bidemi Abdullateef +2 more
wiley +1 more source

