Results 171 to 180 of about 9,670 (205)
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Examining the relationships between e-WOM, consumer ethnocentrism and brand equity
Journal of Business Research, 2021Shenghui Wang, Hector Gonzalez Jiménez
exaly
Consumer Ethnocentrism: Construction and Validation of the CETSCALE
, 1987Terence A. Shimp, Subhash Sharma
semanticscholar +1 more source
The Relationship Between Consumer Ethnocentrism and Human Values
Journal of Global Marketing, 2002George Balabanis, T C Melewar
exaly
Revisiting Consumer Ethnocentrism: Review, Reconceptualization, and Empirical Testing
Journal of International Marketing, 2015George Balabanis
exaly +2 more sources
Regional ethnocentrism: Antecedents, consequences, and moderating effects
Food Quality and Preference, 2013Pilar Fernández-Ferrín
exaly