Dampak Experiential Marketing pada Daya Saing di Universitas Islam Balitar (UNISBA) Blitar
Penelitian ini dilatarbelakangi oleh fenomena Perguruan Tinggi saling bersaing untuk mendapatkan mahasiswa. Untuk memenangkan persaingan dalam dunia pendidikan setiap Perguruan Tinggi harus memiliki strategi yang tepat dalam memasarkan jasanya ...
Engelien Yusniar Permanasari +1 more
doaj +1 more source
ABSTRACT As global populations age, cancer is increasingly becoming a leading cause of morbidity and mortality among older adults, particularly in low‐ and middle‐income countries (LMICs). Despite accounting for the majority of new cancer cases and deaths, older individuals remain underrepresented in cancer research, clinical guidelines, and health ...
Ibrahim Bidemi Abdullateef +2 more
wiley +1 more source
PENGARUH EXPERIENTIAL MARKETING TERHADAP EXPERIENTIAL VALUE PADA INDUSTRI SMARTPHONE DI FAKULTAS EKONOMI UNIVERSITAS SYIAH KUALA [PDF]
Penelitian ini bertujuan untuk mengetahui pengaruh experiential marketing (sense, feel, think, act, dan relate) terhadap experiential value. Teknik pengambilan sampel yang digunakan yaitu purposive sampling, dengan sampel sebanyak 100 pengguna smartphone
Rifki Tri Raharjo
core
Low Incidence of Relapses After Vaccination in Anti‐Aquaporin‐4 Antibody‐Positive NMOSD
ABSTRACT Patients with neuromyelitis optica spectrum disorder (NMOSD) may experience increased signs and symptoms of their underlying disease when vaccinated against meningococcal disease before receiving complement component 5 inhibitor therapies. This retrospective analysis indicated an overall low relapse incidence (mean [range], 3.3% [0.7%–10.6 ...
Sean J. Pittock +4 more
wiley +1 more source
The effect of experiential marketing on brand commitment with the mediating role of trust and loyalty: [PDF]
It’s very difficult to differentiate the brands for companies in these days. Because branding is not just market share but also share in mind and share in heart that is the core of experiential marketing.
Mostafa Ebrahimpour Azbari +2 more
doaj +1 more source
Consumer Motivations to Participate in Marketing-Events: The Role of Predispositional Involvement [PDF]
Confronted with the decreasing effectiveness of classic marketing communications, event-marketing has become an increasingly popular alternative for marketers in dealing with a changing marketing environment. Event-marketing is defined as the creation of
Whelan, Susan, Wohlfeil, Markus
core
Comparative Effectiveness and Safety of Inebilizumab Versus Rituximab in AQP4‐IgG‐Positive NMOSD
ABSTRACT Objective Rituximab (anti‐CD20, RTX) and inebilizumab (anti‐CD19, INE) represent B‐cell‐depleting therapies used for aquaporin‐4 antibody‐positive (AQP4‐IgG+) neuromyelitis optica spectrum disorder (NMOSD); however, direct comparative evidence remains limited.
Jie Lin +11 more
wiley +1 more source
This study aims to analyze the effect of Experiential Marketing, Self Efficacy, and Trust in Repurchase Intentions in Royaltrans Premium Bus Services.
Firman Fauzi, Armelia Levana
doaj +1 more source
PESANTREN-BASED EXPERIENTIAL MARKETING; SENSE EMOTIONAL ANALYSIS IN BUILDING CUSTOMER LOYALITY
This research aims to produce Pesantren-based experiential marketing; emotional sense analysis in building customer loyalty. The research approach used is a qualitative approach with a case study type.
Akmal Mundiri, Arij Firdausy
doaj +1 more source
PENGARUH EXPERIENTIAL MARKETING TERHADAP LOYALITAS PELANGGAN PENGGUNA JASA TREATMENT WAXING HAIR REMOVAL OUTLET WAXHAUS PLAZA SEMANGGI [PDF]
Persaingan yang semakin kompetitif dalam bisnis perawatan kecantikan di tambah dengan bermunculannya pelaku bisnis baru sejenis yang menawarakan pelayananan dengan keunikannya yang akan berdampak pada semakin banyakannya opsi konsumen untuk menggunakan ...
Sunarto, Aruna Pharahita
core

