Results 1 to 10 of about 151,037 (215)
Consumers’ Neophobic and Variety-Seeking Tendency in Food Choices According to Their Fashion Involvement Status: An Exploratory Study of Korean Consumers [PDF]
Foods, 2023 With recent food innovation and technological advances, a considerable number of new food products are being developed and launched in the global food market, and various attempts have been made to collaborate between food and fashion businesses to ...
Sangwoo Seo, Mina K. Kim
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How Pet Attachment Is Associated with Human–Pet Co-Fashion Purchase Intention: The Roles of Relational Identity and Fashion Involvement [PDF]
Behavioral SciencesAs pets increasingly function as family members, emotional companions and resources for identity expression, pet-related fashion consumption has expanded from pet clothing to human–pet co-fashion, in which owners and pets present a coordinated style ...
Yuechun Ding, Lixian Liu
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Cogent Business & Management, 2023 Consumer decision-making styles are considered as psychological and intellectual approaches that can influence the customer purchase decision and can help in explaining the behavior of customers toward fashion products. The purpose of this research is to
Heba Abdel Wahab +2 more
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Fashion consciousness, materialism and fashion clothing purchase involvement of young fashion consumers in Egypt: the mediation role of materialism [PDF]
Journal of Humanities and Applied Social Sciences, 2020 Purpose – Fashion clothing has always been an interesting area for scholarly research on consumer behavior. This paper seeks to gain a better understanding of the youth involvement with fashion clothing in the Egyptian context.
Riham Mohamed Talaat
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Review of Management and Entrepreneurship, 2022 Fashion products are one of the most popular types of products and are often purchased by people in general especially in Indonesia. Many individuals are willing to spend a lot of time just to improve the appearance in order to be able to follow the ...
Sandi Satria, Thomas Stefanus Kaihatu
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Frontiers in Psychology, 2022 Based on elaboration likelihood model (ELM), this paper introduces the central route and peripheral route of online comments and constructs a conceptual model affecting consumers’ clothing impulse buying behavior in live broadcast.
Tian Hewei
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Understanding the Effects of eWOM Antecedents on Online Purchase Intention in China
Information, 2021 Drawing on social identity theory, this study aims to examine the impact of antecedents of eWOM on the online purchase intention (OPI) of fashion-related products. In addition, social media usage moderates the relationship between eWOM and OPI.
Muhammad Bilal +4 more
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The effect of Artificial Intelligence on Fashion Involvement Purchase Decision [PDF]
Maǧallaẗ Al-Buḥūṯ Al-Tiǧāriyyaẗ, 2023 E-fashion markets are mixing cutting-edge technologies such as artificial intelligence, voice assistant and chatbots. This research investigates Artificial Intelligence's impact on replacing offline salespeople's role in the fashion industry.
cherouk amr yassin
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Kelaniya Journal of Management, 2021 From 1981 to 2012, within 31 years, the Sri Lankan elderly population has doubled. It is estimated that one in four Sri Lankans will be elderly by the year 2041.
Malkanthie M.A.A., Kelum W.G.S.
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Journal of Enterprise and Development, 2023 Purpose — The purpose of this research is to explore the relationship between fashion involvement, pro-environmental attitudes, and consumption of sustainable fashion in the Indonesian market.
Ahmad Nuh +2 more
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