Modelling fashion clothing involvement among gay consumers in South Africa
Cogent Social Sciences, 2020 This study examines fashion clothing involvement among gay men, who are an emerging segment in the fashion industry. Data was gathered via an online self-administered survey, resulting in 150 responses.
Nkosivile Welcome Madinga +3 more
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Reviewing the Effect of Religion, Materialism and Demographic Features of the Consumer on Mental Involvement in Fashion Clothing (Case Study: Yazd) [PDF]
Taḥqīqāt-i Farhangī-i Īrān, 2015 Among the factors that are necessary to facilitate the consumer’s daily life with high mental involvement, fashion clothing is an important and significant factor for many consumers.
Seyed Mahdi Alhosseini Almodarresi +3 more
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Predictors of fast-fashion-oriented impulse buying: The case of Vietnamese millennials [PDF]
Management Science Letters, 2021 During the last few years, global fast fashion retailers have been penetrating Asian emerging markets and Vietnam is not an exception. This study explores both external and internal factors, contributing to the fashion-oriented impulse buying of ...
Nguyen, Son Truong, Ha, Tri Minh
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PENGARUH SHOPPING LIFESTYLE DAN FASHION INVOLVEMENT TERHADAP IMPULSE BUYING BEHAVIOR
Jurisma: Jurnal Riset Bisnis & Manajemen, 2018 Perkembangan trend fashion yang semakin meningkat, menyebabkan kebutuhan manusia akan barang dan jasa pada bidang fashion semakin meningkat dan bervariasi.
Astri Nurrohmah Fauziyyah +1 more
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Pengaruh Self Control Terhadap Fashion Involvement Mahasiswa
Psikoislamika, 2019 Penelitian ini menggunakan pendekatan kuantitatif dengan jumlah subjek 148 yang didapat menggunakan teknik sampling probability dengan sampel mahasiswi Universitas Islam Negeri Maulana Malik Ibrahim Malang angkatan 2015.
Vinta Anggraini, Fina Hidayati
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The facilitating effect of individual, environmental and fashion involvement factors on impulse buying [PDF]
مدیریت بازرگانی, 2015 Impulse buying behavior has a determinable role in developing the power of computability in the current consumer markets. Hence, recognizing and improving the facilitating factors of impulse behavior is a necessity for increasing the profitability of ...
Babak Abedi +4 more
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Shaping the Digital Fashion Industry with Generation Z’s Buying Behavior
JPBM (Jurnal Pendidikan Bisnis dan Manajemen), 2023 : Marketing forms have evolved over time, and as the world transitions into a new generation of audiences and consumption behaviors, marketing has gone from the traditional to the more essential digital form, with the use of social media technology such ...
Prayataneswara Dwiputri Susanto +1 more
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Analyzing visual behavior of consumers in a virtual reality fashion store using eye tracking
Fashion and Textiles, 2023 This study investigated the visual behavior of consumers within an immersive virtual reality (VR) fashion store on the basis of their fashion involvement. Their shopping motivation was considered as a moderator.
Ju Yeun Jang
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Muslim millennials fashion self-congruity:How the religiosity and spiritual well-being affect?
Cogent Social Sciences, 2023 Individual attitudes and behavior can be influenced by religiosity and spiritual well-being. Religiosity has four dimensions: belief, emotional involvement, and guidance, while spiritual well-being can influence behavior and attitudes by promoting ...
Nurus Shalihin +3 more
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Millennia’s impulsive buying behavior: does positive emotion mediate?
Journal of Economics, Business & Accountancy Ventura, 2019 Indonesian buying behavior, especially on generation Y or millennialism, tends to be impulsive, and the rapid development of the retail fashion business allows marketers to learn and formulate the strategy.
Achmad Choirul, Yessy Artanti
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