Results 11 to 20 of about 1,624,337 (307)
Ouverture de ‘Marketing Research and Global Markets’
Global markets express a new vision of market research and of marketing research, consistent with the information needs of complex organisations (generally network-based) working with several decision-making points (characterised by high-level ...
Silvio M. Brondoni
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Product Placement and Brand Equity
Product placement is the planned insertion of a brand within a movie, a fiction, etc. It can be used with other communication tools (i.e. advertising, sales promotions, etc.) in order to disseminate brand awareness and characterize brand image ...
Margherita Corniani
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Information Technology and Work: Threats and Opportunities
Innovation is creating robots and computers that are able to perform many tasks previously accomplished by man. The place occupied by men in the job field will shrink. The current organization and the existence of many jobs are in danger.
Pierfranco Camussone, Alfredo Biffi
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Cost Competition, Fragmentation, and Globalization [PDF]
This paper proposes a model in which the removal of barriers to trade and factor mobility is associated with endogenous fragmentation of the value–added chain. Fragmentation is the outcome of cost competition—the profit–maximizing choice of cost structure by monopolistically competitive firms.
Burda, Michael C., Dluhosch, Barbara
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The political economy of a productivist agriculture: New Zealand dairy discourses [PDF]
The New Zealand dairy industry faces political and commercial pressure to improve its environmental performance on the one hand while maintaining economic efficiency and commercial competitiveness in a global marketplace on the other. The growing scale
Jay, Grace Mairi M.
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Industry diversity, competition and firm relatedness: The impact on employment before and after the 2008 global financial crisis [PDF]
Industry diversity, competition and firm relatedness: the impact on employment before and after the 2008 global financial crisis. Regional Studies. This study investigates the extent to which indicators of external-scale economies impacted employment ...
Madsen, Jakob B. +2 more
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The article addresses the specific features of professional language training of international students in the multicultural environment of a Russian university teaching students of international relations.
T. Glebova
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Gamma oscillations as integrators of local competition for activity and global competition for coherence [PDF]
Poster presentation: Introduction Rhythmic synchronization of neural activity in the gamma-frequency range (30–100 Hz) was observed in many brain regions; see the review in [1].
Burwick, Thomas
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Tax Competition as a Challenge to the Governance of Global Economy [PDF]
The paper analyses the role of tax competition in global economy. How can tax systems respond to the challenge - by international cooperation or by national rules, by tax harmonisation or by tax competition?
Kultalahti, Jukka, Penttilä, Seppo
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O significado do tqm e modelos de implementação The meaning of tqm and phase-in strategies
A partir dos 14 pontos do Dr. Deming, o artigo procura explorar o significado do TQM conforme os seus elementos fundamentais, ou seja, "foco no cliente", "foco no processo", "comprometimento de todos","orientação para resultados", "aprendizagem" e ...
Aguinaldo Aragon Fernandes +1 more
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