PENGARUH IKLAN HIJAU (GREEN ADVERTISING) DAN CITRA MEREK HIJAU (GREEN BRAND IMAGE) TERHADAP KEPUTUSAN PEMBELIAN PRODUK RAMAH LINGKUNGAN (GREEN PRODUCT) [PDF]
, 2022 Kurnia Kurnia +2 more
openalex +1 more source
Factors Affecting Consumers’ Green Purchasing Behavior: An Integrated Conceptual Framework [PDF]
In this modern era of societal marketing business ethics and social responsibility are becoming the guiding themes for marketing strategies and practices.
Hans Ruediger Kaufmann +2 more
core
Topology‐Aware Machine Learning for High‐Throughput Screening of MOFs in C8 Aromatic Separation
Advanced Intelligent Discovery, EarlyView.We screened 15,335 Computation‐Ready, Experimental Metal–Organic Frameworks (CoRE‐MOFs) using a topology‐aware machine learning (ML) model that integrates structural, chemical, pore‐size, and topological descriptors. Top‐performing MOFs exhibit aromatic‐enriched cavities and open metal sites that enable π–π and C–H···π interactions, serving as ...
Yu Li, Honglin Li, Jialu Li, Wan‐Lu Li
wiley +1 more source
Foundations of ManagementThis study investigates the principal determinants influencing green buying decisions in the eco-print industry of micro, small, and medium enterprises (MSMEs) in Gerbangkertosusila area of Indonesia.
Putri DEWANTARA Yuni +2 more
doaj +1 more source
The Challenge of Handling Structured Missingness in Integrated Data Sources
Advanced Intelligent Discovery, EarlyView.As data integration becomes ever more prevalent, a new research question that emerges is how to handle missing values that will inevitably arise in these large‐scale integrated databases? This missingness can be described as structured missingness, encompassing scenarios involving multivariate missingness mechanisms and deterministic, nonrandom ...
James Jackson +6 more
wiley +1 more source
E-Jurnal Manajemen, 2016 Penelitian ini bertujuan untuk mengetahui pengaruh green advertising, eco brand, dan green trust terhadap perilaku pembelian produk hijau. Objek dalam penelitian ini adalah produk Air Mineral Dalam Kemasan (AMDK) Ades.
Nia Anjani, Ni Made Asti Aksari
doaj
Sustainable Brand Advertising—The Green Advertising for Generation Z, a Qualitative LRSB Analyze [PDF]
Paula Lopes +2 more
openalex +1 more source
Influence of Green Advertising on the Consumer View of Green Technology and Sustainability
, 2023 Sharma Rinku
openalex +2 more sources
A Generalized Framework for Data‐Efficient and Extrapolative Materials Discovery for Gas Separation
Advanced Intelligent Discovery, EarlyView.This study introduces an iterative supervised machine learning framework for metal‐organic framework (MOF) discovery. The approach identifies over 97% of the best performing candidates while using less than 10% of available data. It generalizes across diverse MOF databases and gas separation scenarios.
Varad Daoo, Jayant K. Singh
wiley +1 more source
A Content Analysis of Green Advertising in China [PDF]
, 2014 Xin Dai, Tiong‐Thye Goh, Cheng Si
openalex +1 more source