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Behaviorally Green: Why, Which and When Defaults Can Help
2016Careful attention to ‘choice architecture’ promises to open up new possibilities for environmental protection—possibilities that may be more effective than the standard tools of economic incentives, mandates, and bans. How, for example, do consumers choose between environmentally friendly products or services and alternatives that are potentially ...
Sunstein, Cass, Reisch, Lucia A.
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Green Consumer Behavior towards Green Products
Climate change, operated by environmental pollution and the use of hazardous products, is affecting lives globally. Green products help to minimize environmental pollution and support sustainable lifecycles. This study focuses on consumer behavior toward green products, analyzing awareness, willingness to pay, and perceptions.Yuvaraj, Dr.S. +2 more
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Journal of Organizational Behavior, 2017
SummaryHow do employees' perceptions and interpretations of organizational policies, practices, and procedures affect the enactment of their behavioral intentions? In a daily diary study, we examined the between‐persons relationship of corporate environmental strategy and pro‐environmental or “green” psychological climate; and whether green ...
Thomas A. Norton +3 more
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SummaryHow do employees' perceptions and interpretations of organizational policies, practices, and procedures affect the enactment of their behavioral intentions? In a daily diary study, we examined the between‐persons relationship of corporate environmental strategy and pro‐environmental or “green” psychological climate; and whether green ...
Thomas A. Norton +3 more
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Proceedings IIZS 24
Organizations that do business nowadays are more and more oriented towards doing business that does not pollute the environment. On the one hand, legal regulations oblige them to do so, on the other hand, it is an awakening of awareness about responsibility towards the environment.
Dragana Kovač +4 more
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Organizations that do business nowadays are more and more oriented towards doing business that does not pollute the environment. On the one hand, legal regulations oblige them to do so, on the other hand, it is an awakening of awareness about responsibility towards the environment.
Dragana Kovač +4 more
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Thinking green, buying green? Drivers of pro-environmental purchasing behavior
Journal of Consumer Marketing, 2015Purpose – The theory of planned behavior (TPB) served as a framework for identifying major antecedents of everyday green purchasing behavior and for determining their relative importance. Design/methodology/approach – The German market research institute GfK ...
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Organizations are increasingly incorporating green concepts into their operations and strategies due to the urgency of today's environmental concerns. Green Employee Behavior (GEB), as a crucial element of corporate environmental efforts, has attracted attention from organizational scholars and practitioners.
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Behavioral Consistency in Green Lifestyle and Green Investment
SSRN Electronic Journal, 2023Chuwen Chen, Tse-Chun Lin, Xingguo Luo
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