Results 301 to 310 of about 354,465 (346)
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Young Consumers
Purpose The unethical use of natural resources is contributing to the increasing environmental degradation. The depleting environment poses a threat to the sustainability of present and future generations.
Mohammed Nazish +2 more
semanticscholar +1 more source
Purpose The unethical use of natural resources is contributing to the increasing environmental degradation. The depleting environment poses a threat to the sustainability of present and future generations.
Mohammed Nazish +2 more
semanticscholar +1 more source
Price presentation effects on green purchase intentions
Journal of Product & Brand Management, 2014Purpose – This paper aims to examine the effect of price promotion presentation formats on consumers’ green purchase intentions across various levels of greenness. Despite the increasing awareness of environmental issues and green products among consumers, there is a gap between their green attitude and purchase ...
Shir-Way Siew +2 more
openaire +1 more source
Journal of Foodservice Business Research
This study examines how greenwashing effects customers’ intention to make environmentally friendly purchases, known as green purchase intention, and how green skepticism, green brand love, and green brand loyalty mediate this relationship.
A. Zaid +3 more
semanticscholar +1 more source
This study examines how greenwashing effects customers’ intention to make environmentally friendly purchases, known as green purchase intention, and how green skepticism, green brand love, and green brand loyalty mediate this relationship.
A. Zaid +3 more
semanticscholar +1 more source
Customer's purchase intention for a green home
International Journal of Procurement Management, 2017The study has focused on the customer's purchase intention for a green home. Questionnaires had been distributed to the potential customers that had an intention to purchase a home. Descriptive statistics showed that almost 78% of the respondents had a clear preference for purchasing a green home; where, the majority of them were from those with a ...
Nik Ramli Nik Abdul Rashid +1 more
openaire +1 more source
The influence of green products on green purchase intention mediated by green brand awareness
International Journal of Applied Finance and Business StudiesConsumer behavior has shifted to concern for the environment. Creating green products has become a big agenda for every entrepreneur, and they must continue to follow global changes. This study aims to analyze how green products can affect green purchase
Roro Suestu Diyah Winarni
semanticscholar +1 more source
Green Advertising Appeal and Consumer Purchase Intention
Jurnal Pengurusan, 2016ABSTRACT This study investigates the influences of various types of green message (self-benefit and other-benefit appeals) on consumers’ green purchase intentions among Malaysians and Iranians. In particular, this study examines whether the type of appeal affects consumers’ purchase intentions differently, and whether this effect is moderated by the ...
Siohong Tih +3 more
openaire +1 more source
Impact of green packaging design on green purchase intention
Social Behavior and Personality: an international journalWe explored the relationship between green packaging design and green purchase intention from the perspective of consumers by conducting a bootstrapped mediation effects analysis and a multiple mediation analysis with 513 users of a brand in China that has green packaging.
Yingyi Deng, Yi-Chun Yang
openaire +1 more source
Research Journal of Textile and Apparel
Purpose This study aims to analyze the impact of minimalism, attitude, perceived behavioral control and subjective norm on green purchase intention in the fashion industry using the theory of planned behavior (TPB). Design/methodology/approach The study
Rakesh Kumar Beuria +2 more
semanticscholar +1 more source
Purpose This study aims to analyze the impact of minimalism, attitude, perceived behavioral control and subjective norm on green purchase intention in the fashion industry using the theory of planned behavior (TPB). Design/methodology/approach The study
Rakesh Kumar Beuria +2 more
semanticscholar +1 more source
Journal of Islamic Marketing
Purpose This study aims to examine the factors that influence the increase in purchase intention toward green batik products with religiosity as an intervening variable.
Susminingsih Susminingsih +4 more
semanticscholar +1 more source
Purpose This study aims to examine the factors that influence the increase in purchase intention toward green batik products with religiosity as an intervening variable.
Susminingsih Susminingsih +4 more
semanticscholar +1 more source
Journal of Sustainable Economic and Business
This research is to analyze the influence of green products, green awareness, environmental concern on green purchase intention for Garnier products. The population object in this research is people in the Meruya area, West Jakarta.
Ahmad Raihan, Yanto Ramli
semanticscholar +1 more source
This research is to analyze the influence of green products, green awareness, environmental concern on green purchase intention for Garnier products. The population object in this research is people in the Meruya area, West Jakarta.
Ahmad Raihan, Yanto Ramli
semanticscholar +1 more source