The Aims of Public Scholarship in Media Law and Ethics [PDF]
This essay urges scholars in media law and ethics to reevaluate the extent and utility of their public-scholar efforts and to consider ways that they can transfer research-based knowledge to public audiences while also playing a more deliberate role in ...
Ugland, Erik
core +1 more source
Can adopting lean startup strategy promote the sustainable development of new ventures? The mediating role of organizational iterative learning. [PDF]
Zhuge K, He H, Yuan Y, Sun P.
europepmc +1 more source
Sustainability and the City: New Kensington CDC's Sustainable 19125 Initiative [PDF]
New Kensington Community Development Corporation (NKCDC), an organization long dedicated to revitalizing the East Kensington, Fishtown, and Port Richmond neighborhoods of Philadelphia, launched an urban sustainability initiative in 2009 called ...
Eric Hangen
core
Social Media Strategic Plan For Under Armour [PDF]
This thesis is a study of the effects of social media on an organization’s integrated marketing communications strategy in general and provides a proposal of how the sports apparel company Under Armour could use social media to enhance its promotional ...
Leers, Ashley
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Putting climate-induced migration in context: the case of Honduran migration to the USA. [PDF]
Reichman DR.
europepmc +1 more source
Mobile Marketing – the marketing for the next generation [PDF]
The developments in the field of technology changed the way in which consumers behave, inform themselves and communicate with each other. This change in behavior influences the way in which companies have to transmit the marketing message to the consumer.
Corina PELAU, Patricia ZEGREANU
core
The Importance of Character Education for Tweens as Consumers [PDF]
Tweens is a term that denotes a market segment mentality that falls between children at the lower end and teens at the upper end. Tweens marketing strategies are considered critical for most global brands.
Ahmed Taher +2 more
core
Social media guerrilla marketing : case: Turku Kampus Upgrade [PDF]
Companies today use and combine a wide scale of different techniques to enhance already existing ways of marketing. Guerrilla marketing method challenges the traditional view of an increment in expenditure correlating to the effectiveness of the campaign
Korpela, Aleksi
core
The Ethics of Stigma in Medical Male Circumcision Initiatives Involving Adolescents in Sub-Saharan Africa. [PDF]
Rennie S +3 more
europepmc +1 more source
Exploring Social Media Contexts for Cultivating Connected Learning with Black Youth in Urban Communities: The Case of Dreamer Studio. [PDF]
Evans JM.
europepmc +1 more source

