Bagaimana Generasi Milenial Membeli Makanan Halal? Peran Religious Belief, Subjective Norm, dan Halal Awareness [PDF]
Halal is a recommendation for Muslim consumers. If the Muslim population increases, the awareness to consume halal food also increases. This research aims to analyze and discuss the influence of religious belief, subjective norm, and halal awareness with
Juniarti, Rosa Prafitri +1 more
core +1 more source
The postliberal politics of halal: new directions in the civilizing process? [PDF]
This paper examines the emergence of postliberal halal politics in European societies. Building on research undertaken during the EU funded Dialrel project, it examines how the Malaysian state is inserting hegemonic claims into transnational space in ...
Lever, John, John Lever
core +3 more sources
Predictors of Halal Product Awareness and Its Relationship with Purchasing Intention: Evidence from Turkey [PDF]
The main purpose of this study is to analyze the relationship of halal product awareness and purchasing intention by using the health consciousness, subjective norms and halal certificate information of Muslim consumers as predictors. In this study where
Nihal Sütütemiz, Metin Saygılı
core +2 more sources
Enhancing brand awareness via halal brand personality [PDF]
This paper develops the concept of the halal brand personally dimensions introduced by Ahmad which consists of (i) purity, (ii) excitement, (iii) sophistication, (iv) safety and (iv) righteousness on brand awareness.
Razali, Khairil Azwar +2 more
core +1 more source
effect of of trend and halal life awareness on halal fashion product selection preferences
This study aims to determine the effect of trends and halal life awareness on consumer preferences in choosing halal fashion products. The method used in this research is quantitative with multiple linear regression analysis.
Ariza Qanita +2 more
doaj +1 more source
Mediating Role of Halal Technology Implementation on Halal Purchase Intention in Semarang
This study aimed to analyze halal purchase intention that is mediated by halal technology implementation on packaging product in Semarang City, Indonesia. This analysis tried to build the concept of consumer behavior based on Islamic branding technology.
Fania Mutiara Savitri +1 more
doaj +1 more source
FOR HALAL CONCEPT HOTEL ENTERPRISES HALAL FACILITY USER MANUAL RECOMMENDATION [PDF]
Bu konu; SUBÜ Lisansüstü Eğitim Enstitüsü Turizm İşletmeciliği Anabilim Dalında verilen “Helal Turizm Teorisi” isimli doktora dersi sürecinde müzakere edilmiş olup, son hali makale olarak sunulmuştur.Turizm, insanların olağan yaşayışları içerisinde ...
Batman, Orhan +5 more
core +1 more source
Factors affecting the purchase intention of non-certified halal Korean instant noodles
Purpose – This study aims to determine what factors encourage Muslim consumers to purchase non-halal MUI-certified instant noodles. Methodology – The sample for this study is selected using a purposive sampling technique with the criteria of Muslim ...
Alissa Aulina Rahmawati +1 more
doaj +3 more sources
Halal et al. 2023 3D HI-based Stokes Parameter Maps
The HI-based Stokes parameter maps used in "Filamentary Dust Polarization and the Morphology of HI Structures," Halal et al. 2023. Use of these data must cite that paper and Clark & Hensley 2019.
Clark, Susan E. +4 more
core +1 more source
MOBILE AUGMENTED REALITY AS E-PROMOTION TO ATTRACT TOURISTS’ AWARENESS AND INTENTION TO VISIT HALAL DESTINATIONS [PDF]
This study aims to examine the relationship between mobile augmented reality, promotion-mix elements, destination awareness, and intention to visit halal destinations.
Idris IDRIS +3 more
doaj +1 more source

