The role of halal awareness, halal certification, and marketing components in determining halal purchase intention among non-Muslims in Malaysia: a structural equation modeling approach [PDF]
Journal of International Food and Agribusiness Marketing, 2013 Although the important role of halal awareness, halal certification, and marketing-related components in determining purchase intention has been recognized in the marketing literature, empirical examination of this issue is limited. In order to fill this
Abdul Aziz, Yuhanis, Chok, Nyen Vui
core +3 more sources
MOBILE AUGMENTED REALITY AS E-PROMOTION TO ATTRACT TOURISTS’ AWARENESS AND INTENTION TO VISIT HALAL DESTINATIONS [PDF]
Geo Journal of Tourism and Geosites, 2023 This study aims to examine the relationship between mobile augmented reality, promotion-mix elements, destination awareness, and intention to visit halal destinations.
Idris IDRIS +3 more
doaj +1 more source
Factors affecting the purchase intention of non-certified halal Korean instant noodles
Asian Journal of Islamic Management, 2022 Purpose – This study aims to determine what factors encourage Muslim consumers to purchase non-halal MUI-certified instant noodles. Methodology – The sample for this study is selected using a purposive sampling technique with the criteria of Muslim ...
Alissa Aulina Rahmawati +1 more
doaj +3 more sources
Mediating Role of Halal Technology Implementation on Halal Purchase Intention in Semarang
International Journal Ihya' 'Ulum al-Din, 2020 This study aimed to analyze halal purchase intention that is mediated by halal technology implementation on packaging product in Semarang City, Indonesia. This analysis tried to build the concept of consumer behavior based on Islamic branding technology.
Fania Mutiara Savitri +1 more
doaj +1 more source
Halal cosmetics and consumer behavior: Insight from Millennials
Journal of Enterprise and Development, 2023 Purpose — This study aims to analyze the consumption behavior of halal cosmetic products, focusing on factors such as halal certification, trust, and awareness of halal practices.
Febrina Mahliza, Prita Prasetya
doaj +1 more source
An exploratory treatise on consciousness and espousal of halal supply-chain: an Indian perspective [PDF]
, 2017 The purpose of this research is to be acquainted with the awareness and approval of halal supply chain among Indian manufacturers and distribution network members for haulage and warehousing activities from the perception of respective service suppliers.
Lee, Jung Wan +2 more
core +1 more source
The Importance of the Halal Supply Chain During Covid-19 Pandemic
Jurnal Manajemen Universitas Bung Hatta, 2022 The purpose of this study is to examine the relationship between halal supply chain awareness toward attitude and purchase intention. A questionnaire was designed to collect data from Islamic undergraduate students in Salatiga and Surakarta.
Rina Qurniawati +2 more
doaj +1 more source
Module development of halal consumerism education in Malaysia: a proposal [PDF]
, 2014 Halal consumer education is growing in Malaysian context. It is driven by greater awareness among the various parties. Various programmes are offered such as awareness courses, professional courses, diploma, and degree.
Jamaludin, Mohammad Aizat +2 more
core +1 more source
KESADARAN HUKUM SERTIFIKASI HALAL PELAKU USAHA RUMAH MAKAN DI KOTA MALANG
Indonesia Law Reform Journal, 2021 This study examines the legal awareness of halal certification of restaurant businesses in Malang. Considering law No. 33 of 2014 on Halal Product Guarantee has been enacted for 5 years, the obligation of halal certification should have been carried out.
Hassanalwildan Ahmad Zain +2 more
doaj +1 more source
Atribut Halal Dan Atribut Produk Yang Mempengaruhi Niat Beli Produk Halal Di Kota Malang
At-Tadbir: Jurnal Ilmiah Manajemen, 2023 Products offered by manufacturers, especially imported ones, may contain unknown substances. This gives the impression to consumers that they have to be careful when choosing a product.
Muhammad Firmansyah +2 more
doaj +1 more source