Results 41 to 50 of about 63,626 (256)
Halal Purchase Intention- A Study on Islamic Banks of Bangladesh
Purchase intention is a term used in consumer behaviour which can influence the augmentation of the brand’s performance. Many researches done on the issue of purchase intention, brands and brand equity but this study focuses only on the Halal paradigm.
M. Fatema, MD Aminul ISLAM, Rosni Bakar
semanticscholar +1 more source
By applying the Stimulus-Organism-Response (SOR) model, this study investigates whether influencers’ credibility and halal awareness influence customer’s perceived value which, in turn, affects their purchase intention.
Ismi Tazlia +2 more
doaj +1 more source
Behavioural Intention to Purchase Halal Cosmetics Products in Malaysia
Purpose: The objective of this study was to identify the intention of Malaysia population to purchase halal cosmetics products in the market. There is little knowledge about what factors may affect personal care products the intention of Muslim customers to purchase these items Theoretical framework: Recent literature has reported consumers' opinions
Norshafarina Shari Kamaruddin +6 more
openaire +2 more sources
Consumers' intentions to purchase organic food products [PDF]
The Theory of Planned Behaviour (TPB) is applied as the guiding principle in this conceptual paper with the aims to discuss the factors in influencing consumers' intention to purchase organic food products among Muslim consumers.
Norazah Mohd Suki +1 more
core +1 more source
HALAL AWARENESS AND HALAL TRACEABILITY: MUSLIM CONSUMERS’ AND ENTREPRENEURS’ PERSPECTIVES
The objective of this paper is to analyse the role of halal awareness, employing variables that can be both influential (determinant) and influenced (output). The study examines two perspectives, namely those from consumers and business actors.
Syayyidah M. Jannah, Hasan Al-Banna
doaj +1 more source
Measuring Indonesian young consumers’ halal purchase intention of foreign-branded food products
This article is among the few focusing on halal young consumer behavior in Indonesia. The focus is to examine the topic of halal food product purchase intention.
Mahir Pradana +2 more
semanticscholar +1 more source
Determinants of Consumer Purchase Intentions on Halal Products
Indonesia is one of the countries with the highest Muslim population in the world. This affects the demand for halal products in various industrial sectors, including the food and beverage industry. The high demand for halal products in Indonesian food and beverage industry is a challenge for MUI, the party authorized to issue halal certification ...
openaire +1 more source
This study attempts to uncover the Millennial’s decisional factors in purchase intention of Halal food in Indonesia, while heavily considering Halal food as a credence consumer good. After an analysis of 248 respondents using PLS-SEM, several interesting findings are obtained.
Fatya Alty Amalia, Adila Sosianika
openaire +2 more sources
Application of theory of planned behaviour in purchasing intention and consumption of Halal food [PDF]
Purpose Food businesses provide halal food to cater to the dietary requirements of Muslims, especially in communities with a growing number of the ethnic minority and at public institutions such as higher education establishments.
Soon, Jan Mei, Wallace, Carol Anne
core +1 more source
The COVID-19 pandemic has destroyed most industries, especially the food and beverage sector, where if companies are not careful, they can face mass layoffs and even bankruptcy and company closure due to the pandemic.
Dadan Sumantri +2 more
doaj +1 more source

