Results 81 to 90 of about 2,693 (256)

From Cosmetic Standards to Circular Value: A Systematic Review of Business Strategies for Suboptimal Foods

open access: yesBusiness Strategy and the Environment, EarlyView.
ABSTRACT Suboptimal foods, that is, safe and nutritious products that deviate from market standards because of cosmetic defects, packaging damage, or proximity to date labels, constitute a major source of avoidable food waste. Evidence on how firms can reduce this waste and capture value still remains fragmented across disciplines and supply‐chain ...
Marilena Gemtou   +2 more
wiley   +1 more source

Consumer Adoption of Internet of Things

open access: yesJournal of Consumer Behaviour, Volume 24, Issue 2, Page 673-693, March 2025.
ABSTRACT The Internet of Things (IoT), a pivotal technology in enhancing user connectivity, faces a paradox: its widespread potential yet limited consumer adoption. This study addresses this dichotomy by synthesizing a large‐scale meta‐analytic structural equation modeling (MASEM) and hierarchical linear meta‐analysis (HiLMA) of 2736 effect sizes from ...
Wagner Junior Ladeira   +6 more
wiley   +1 more source

Investigating the Customer Journey in Second‐Hand Fashion Platforms: Implications for Luxury Brand Management

open access: yesJournal of Consumer Behaviour, Volume 24, Issue 2, Page 655-672, March 2025.
ABSTRACT Consumers' increasing environmental concerns are prompting a shift in fashion consumption, fueling the remarkable growth of the second‐hand market. Over the last decade, this trend has spurred the emergence of a plethora of online platforms dedicated to the resale of pre‐loved fashion items.
Gabriele Murtas, Giuseppe Pedeliento
wiley   +1 more source

THE IMPACT OF VIRTUAL COMMUNITIES ON ENHANCING HEDONISTIC CONSUMER ATTITUDES

open access: yesPolityki Europejskie, Finanse i Marketing, 2013
Paper presents conceptual issues connected with virtual communities impact on hedonistic consumer attitudes on the base of scholarly literature and secondary sources such as research reports.
Radosław Mącik, Monika Nalewajek
doaj  

Social Media Influencers in Firm‐Based Marketing Campaign Phases—A Content Analysis and Future Research Agenda

open access: yesJournal of Consumer Behaviour, EarlyView.
ABSTRACT The purpose of this study is to explore the different phases of social media influencers in firm‐based marketing campaigns using a content analysis. The authors categorized the existing studies into twenty (20) major themes of social media influencers in consumer engagement by considering the analytical framework of Maciel and Fischer ...
Prakash Singh   +2 more
wiley   +1 more source

An Integrted Appraisal on Musical Therapy Under Astrological Perspective

open access: yesPrachi Prajna, 2022
Musical psychoanalysis and alternative medicinal healing had undergone profound changes in India and other countries. The planetary influence and the electromagnetic effects emitting from the luminaries are adherently related to music therapy which ...
Dr. P. Radhakrishnan
doaj  

Talk to Me Like a Human: How AI Chatbot Message Tone, Recommendation Type, and Personalization Drive Consumers' Continuance Intention

open access: yesJournal of Consumer Behaviour, EarlyView.
ABSTRACT This study investigates how artificial intelligence (AI) chatbot message tone, fashion product recommendation type, and personalization level interact to shape consumers' continuance intention in online fashion shopping. Building on Construal Level Theory and the Stereotype Content Model, we treat warmth and competence cues as psychological ...
Jung Mee Kim, Seeun Kim
wiley   +1 more source

K otázke racionality sebausmrtenia

open access: yesFilosofický časopis
In one of the arguments from his book Obrana asistované smrti (In Defense of Assisted Dying), Tomáš Hříbek argues in favor of the position that suicide can be an instance of rational action under certain circumstances.
Spodniak, Stanislav
doaj   +1 more source

Driving Fan Engagement: The Role of Orientation, Value Creation, and Community Dynamics in Sports Fan Pages

open access: yesJournal of Consumer Behaviour, EarlyView.
ABSTRACT Online fan communities are important peripheral arenas for sports consumption. However, the psychological and social mechanisms that sustain engagement across these digital spaces are not sufficiently understood. This study thus investigates how Orientation Toward Sporting Events (OSE) drives fan page engagement and, subsequently, satisfaction.
Hamid Shaker   +3 more
wiley   +1 more source

Rethinking Consumer Behavior Through Phygital Episodes

open access: yesJournal of Consumer Behaviour, EarlyView.
ABSTRACT Consumption unfolds in fused encounters where physical presence and digital mediation co‐occur, which, in turn, reshapes how consumers search, evaluate, purchase, and relate to brands. Consumer behavior research, however, still parses these encounters into channels, touchpoints, and stages that can be studied and managed apart.
Wenny Candra Mandagie, Weng Marc Lim
wiley   +1 more source

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