Results 141 to 150 of about 2,244,042 (353)
Impact of AI on Hotel Business
Artificial Intelligence (AI) is poised to dramatically transform the hotel industry, offering significant advancements in operational efficiency, customer experience, revenue management, and sustainability. This paper delves into the various facets of AI's impact on the hotel business, providing a detailed analysis supported by data and scholarly ...
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Psychological Mechanisms Behind the Influence of Immersive Technologies on Consumer Well‐Being
Psychology &Marketing, EarlyView.ABSTRACT Immersive technologies, such as augmented reality and virtual reality, enrich daily life with numerous benefits but also introduce risks such as impulsive spending and escapism. Despite their growing influence, the psychological mechanisms underlying these effects and the impact on consumer well‐being remain underexplored.
Sungeun Ange Kim, Sheau Fen Crystal Yap
wiley +1 more source
Psychology &Marketing, EarlyView.ABSTRACT Mystery deals, a marketing tactic used to boost sales, involve withholding the exact version of the product a customer will receive until after purchase. While prior research has examined consumers' pre‐purchase reactions to mystery deals, their post‐purchase responses remain underexplored.
Florian Brodschelm +4 more
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OUTSOURCING OF HOTELS BUSINESS ENTERPRISES
Aktualʹnì Problemi Rozvitku Ekonomìki Regìonu, 2019 The article analyzes the features of outsourcing in the hospitality industry. Outsourcing implies the existence of business processes that are passed on the basis of the contract of a long period of another organization that simplifies any field of activity which is not basic for a hotel. But, of course, the transfer of certain functions to outsourcing
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INNOVATION POTENTIAL OF FAMILY BUSINESS IN THE SPHERE OF HOTEL BUSINESS
, 2020 This research paper presents the results of a survey of the innovation potential of family business in the sphere of hotel business in Bulgaria. The aim is to clarify the theoretical problems connected with the innovation potential and assess this potential of family business in Bulgaria.
Vyara Kyurova +1 more
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Annual Business Meeting Trimble Hall, Claridge Hotel, Atlantic City, New Jersey April 9, 1965
, 1965 NULL AUTHOR_ID
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Investigating the Demand of Small Hotel and Restaurant Businesses for Bank Financing: The Case of Turkey [PDF]
, 2016 Aysa Ipek Erdogan
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Embarrassed to Observe: The Effects of Directive Language in Brand Conversation
Psychology &Marketing, EarlyView.ABSTRACT In social media, marketers attempt to influence consumers by using directive language, that is, expressions designed to get consumers to take action. While the literature has shown that directive messages in advertising have mixed results for recipients, we know little about the effects of directive brand language on consumers who see brands ...
Andria Andriuzzi, Géraldine Michel
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Reengineering in business functions and hotel controlling
, 1996 Vlado Galičić
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After‐Sales Services Coordination Contracts in Platforms With Integration Mode Operations
Naval Research Logistics (NRL), EarlyView.ABSTRACT In service operations, there is an emerging integration mode between platforms, such as Gaode‐Maps DiDi‐Chuxing. In this mode of operation, consumers order on an integrated platform (such as Gaode‐Maps), but accept services from a professional platform (such as DiDi‐Chuxing) or an offline integrator (such as a taxi company).
Weihua Liu +3 more
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