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Developing a Hotel Business Plan
Cornell Hotel and Restaurant Administration Quarterly, 1993This article details the information to include in a hotel project's business plan. Base the plan firmly in reality, emphasize the strengths of the venture, and deal with existing and potential problems. Substantiate major conclusions and highlight major assumptions. Begin with a synopsis of development status, project schedule, budget, and anticipated
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The Economic Ascent of the Hotel Business
2011tourismos, Vol. 6 No. 2 (2011)
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Event marketing in the hotel business
Gostinichnoe delo (Hotel Business)In order for the hotel business to develop, it is necessary to offer new products, namely events that contribute to the growth of hotel revenue and brand recognition. The article reveals the role and importance of events.
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Experience in hotel business development
Gostinichnoe delo (Hotel Business)The article discusses the experience of the StandArt Hotel, its experience in management and business organization.
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FUNCTIONS OF MANAGEMENT IN THE HOTEL BUSINESS
Scientific papers OF DMYTRO MOTORNYI TAVRIA STATE AGROTECHNOLOGICAL UNIVERSITY (ECONOMIC SCIENCES), 2021openaire +1 more source
Digital Marketing in the Hotel Business
Gostinichnoe delo (Hotel Business)Digital technologies are most often used to conduct marketing activities today, so researchers distinguish Digital or digital (interactive) marketing, which allows realizing the set modern tasks in the hotel business. The article examines digital marketing tools and their capabilities.
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