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Loyalty Programs in the Hotel Business
Gostinichnoe delo (Hotel Business)In the modern conditions of the services market, competition is becoming increasingly tough, and the problem of retaining customers is becoming increasingly urgent. The solution to the problem can be loyalty programs, which are popular all over the world — a marketing tool whose main task is to optimize the relationship between the company providing ...
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The effects of traveling for business on customer satisfaction with hotel services
Tourism Management, 2018Tijana Radojevic +2 more
exaly
A hotel sustainability business model: evidence from Slovenia
Journal of Sustainable Tourism, 2012Tanja Mihalić +2 more
exaly
Dimensions of hotel choice criteria: congruence between business and leisure travelers
International Journal of Hospitality Management, 2005Uğur Yavas, Emin Babakus
exaly