Results 91 to 100 of about 33,877 (274)
Psychology &Marketing, EarlyView.ABSTRACT Surprise marketing, characterized by unexpected tactics such as blind boxes and spontaneous discounts, captivates consumers by sparking curiosity and participation. Despite increasing industry use, scholarly research remains fragmented and limited.
Xin‐Jean Lim +2 more
wiley +1 more source
FAKTOR-FAKTOR YANG MEMPENGARUHI PEMBELIAN IMPULSIF BUSANA MUSLIM DI JAKARTA (STUDI KASUS : PENGUNJUNG TOKO BUSANA MUSLIM DI THAMRIN CITY) [PDF]
, 2014 Mardhiana Lupitasari, 2014; Factors Affecting Impulsive Buying Moslem Fashion in Jakarta (Case Study: Shoppers in Moslem Fashion Store in Thamrin City).
LUPITASARI, MARDHIANA
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The Influence of Impulsivity and Values on Impulsive Buying
, 2020 This study examined the influence of impulsivity and values orientations on impulsive buying tendencies on convenience sample from the City of Zagreb (N = 220, 56% women) using the Baratt impulsivity scale, Buying Impulsivity Scale, and Value Orientation Scale. Participants were between the ages 20 years and 55 years, and all were employed.
Sokić, Katarina, Korkut, Darija
openaire +3 more sources
Vibrational Exfoliation of 2D Materials
Small, EarlyView.Vibrational energy folds, fractures and exfoliates atomically and molecularly thin materials. Combining experimentation and computational methods, this unique vibrational synthesis pathway is revealed. This process overcomes barriers of existing approaches by processing 1000 g/L dispersions without loss in yield.
Aadam Rabani +5 more
wiley +1 more source
Analisis Perbedaan Gender terhadap Pembelian Impulsif (Studi Pembelian Impulsif di Distro ROWN Surakarta) [PDF]
, 2018 This study aims to analyze how big the effect of gender differences on impulsive purchases on consumers ROWN distro. Population in this research is consumer Row Surrey edition December 2017 and sample in this research is consumer of ROWN Surakarta ...
, Dr. Anton Setyawan, SE, M.Si +1 more
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Multi-Sensory Marketing and Impulsive Buying Behavior: The Role of Impulsive Buying Traits
Emerging Science JournalThe rapid growth of the retail market, coupled with increased consumer income, has led to a surge in impulsive and unplanned shopping. This study aims to examine the relationships between multi-sensory marketing, customers' moods, impulsive buying traits, and impulsive buying behavior, using the Stimulus-Organism-Response (S-O-R) model. Customers' mood
Nguyen Le +3 more
openaire +2 more sources
Journal of the Royal Anthropological Institute, EarlyView.This article analyses a new wealth tax (the IGF) in Bolivia against the backdrop of the 2019 ousting of former president Evo Morales. In doing so, it engages calls for ‘a return to politics’ in anthropology by proposing the notion of a ‘fiscal grievance politics’ as animating elite opposition to the tax in lowland Santa Cruz department. I show that the
Charles Dolph
wiley +1 more source
IJEBD (International Journal of Entrepreneurship and Business Development), 2020 Purpose: This study aims to analyse the correlation between personality, shop enjoyment, impulsive buying tendency and impulsive buying behaviour statistically. Design/methodology/approach: This study is a quantitative study.
Dian Savitri, Nurul Aini, Joko Suyono
doaj
E-Jurnal Manajemen, 2020 Tujuan penelitian ini adalah untuk mengetahui bagaimana fashion involvement mempengaruhi emosi positif dan hedonisme terhadap impulsive buying konsumen produk fashion dalam konteks berbelanja.
Celina Andika Mulia +1 more
doaj +1 more source
Pengaruh Stimulus Lingkungan Toko dan Faktor Lingkungan Sosial terhadap Perilaku Pembelian Impulsif pada Carrefour Sunset Road di Denpasar [PDF]
, 2014 Store environmental stimuli is done promotional techniques to increase consumer spending is not planned to certain product groups.Social environmental factors may include employee assistance and employee perceptions.
Sulistyawati, E. (Eka) +1 more
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