Results 81 to 90 of about 10,346,343 (295)

Influence of the Influencer: Decoding the Credibility of Influencers Among College Students.

open access: yesInternational Journal of Undergraduate Research and Creative Activities
As the first “digitally native” cohort, Gen Z's upbringing amidst rapid technological advancements has shaped their attitudes, preferences, and decision-making processes in unprecedented ways. In 2023, e-commerce sales accounted for 20 percent of total sales in financial markets.
openaire   +2 more sources

Metal Battery Anode: Rich in Electrons, Rich in Problems: A Critical Review from Industrial Perspectives

open access: yesAdvanced Science, EarlyView.
Metal‐anode batteries using Li, Na, Mg, and Ca offer exceptionally high energy density, but dendrites, unstable interphases, cracking, and pore formation hinder durability and safety. This review shows how careful electrolyte and interphase design can stabilize these reactive metals.
Jian Pan   +3 more
wiley   +1 more source

Antecedents of impulse buying behaviour in generation z

open access: yesIqtishaduna: Jurnal Ilmiah Ekonomi Kita
Purpose – This study aims to determine how impulse buying behaviour is influenced by customer reviews and influencer credibility, using trust as a mediating factor in the purchase of skintific products by generation z in Bali province. Method – An online
Ni Km Tri Sukma Sagitarini   +1 more
doaj   +1 more source

Influencer Credibility And Instagram Users' Purchase Interest

open access: yesTuturlogi
This research aims to determine the level of relationship between beauty influencer Tasya Farasya’s credibility, as well as its three indicators: trustworthiness, expertiseness, and attractiveness, with her follower’s purchase interest on the Instagram ...
Ayudita Farrahsasti Kusuma Putri Prabowo   +2 more
semanticscholar   +1 more source

Integrated Single‐Nucleus Multi‐Omics Atlases Reveal Lineage Plasticity and Regulatory Networks of Luminal Epithelial Cells During Mammary Gland Lactation and Involution

open access: yesAdvanced Science, EarlyView.
This study integrates single‐cell multi‐omics, spatial transcriptomics, and cross‐species comparative analyses to systematically characterize the cellular composition and differentiation trajectories of goat mammary epithelial cells, along with the gene regulatory networks and intercellular communication mechanisms governing these trajectories, thereby
Xiaoru Yan   +12 more
wiley   +1 more source

The Role Of Influencer Credibility And Electronic Word Of Mouth (E-wom) On Purchase Decisions Among TikTok Shop Users With Customer Trust As A Mediating Variabel

open access: yesIndonesian Interdisciplinary Journal of Sharia Economics
The decline in public trust in social media influencers amid increasing shopping activity through TikTok Shop has given rise to a contradictory phenomenon in digital consumer behavior.
Nawang Kencana Dewi   +2 more
doaj   +1 more source

Green Branding in the Digital Era: The Role of Influencer Credibility and Greenwashing in Shaping Brand Authenticity, Trust and Purchase Intentions

open access: yesSustainability
This study examines digital sustainability signals and the psychological mechanisms (authenticity and trust) that relate to consumers’ sustainable food purchase intentions.
Athanasios Poulis   +2 more
semanticscholar   +1 more source

Concerted Action of Targeted Nucleic Acid Therapeutics as Flexible, Precision and Personalized Cancer Treatment

open access: yesAdvanced Science, EarlyView.
Combinations of small activating RNAs and small interfering RNAs were developed as personalized precision therapies that simultaneously activate tumor suppressors and silence oncogenes according to the molecular signatures of patient tumors. This combination strategy demonstrated superior anticancer efficacy, highlighting the promise of precision ...
Jing Wu   +18 more
wiley   +1 more source

Substance over superficiality: how influencer credibility attributes drive social commerce purchase intentions of vietnamese youth

open access: yesScientific Reports
Against the backdrop of Vietnam’s booming e-commerce market, this study explores how social media influencers shape young people’s online purchasing intentions.
Nguyen Ngoc Dan Thanh   +5 more
doaj   +1 more source

Virtual Influencer Credibility and Purchase Intention: The Mediating Role of Consumer Skepticism in China

open access: yesMercados y Negocios
This study investigates how source credibility of virtual influencers affects purchase intention, with particular attention to the mediating role of consumer skepticism.
Xueting Luo   +1 more
doaj   +1 more source

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