Results 131 to 140 of about 775,700 (341)

Strategic integrated marketing communications: Domination or equality of elements? [PDF]

open access: yesAnali Ekonomskog fakulteta u Subotici, 2014
In terms of continuous technology development, internetization and well-informed customers, business strategies should be the result of coordinated actions of strategic marketing with all other business functions in company.
Stanković Jelena   +2 more
doaj  

Integrated marketing communications [PDF]

open access: yes, 1905
The hand book deals with integrated marketing communication (IMC) as the part of advertising and promotion campaign. IMC is a concept introduced in the 1990s and being considered as an important part 7 P’s, and integral part of brand creativity. IMC help tocreate brand assets, which is based on the financial reserves and legal protection of the trade ...
openaire   +1 more source

In Situ Formation of an In–Zn Interface Layer Enables Aqueous Zinc‐Ions Batteries with High Capacity Retention

open access: yesAdvanced Science, EarlyView.
This work demonstrates an indium zinc oxide (IZO)‐modified separator applied to aqueous zinc ion batteries (AZIBs), which in situ generates an In–Zn interface layer to stabilize the separator/anode region during the cycling process. The In–Zn interface layer provides richer nucleation sites for Zn2+ and suppresses side reactions.
Youwei Jiang   +10 more
wiley   +1 more source

Marketing communication models in Portuguese Public Universities [PDF]

open access: yes, 2009
Our investigation discusses the use of marketing communication models in Portuguese public universities, since the 1990s. Through the case study of the University of Minho, we have looked for the correlation between organizational strategies and ...
Ruão, Teresa
core  

Chitosan‐Carbon Dot Composite Materials Form a Leaf Surface Barrier to Mitigate the Enrichment and Invasion of Nanoplastics: From Leaf Interface to Systemic Response

open access: yesAdvanced Science, EarlyView.
Foliar spraying of CS‐CDs can form a film on the leaves of Brassica rapa, effectively reducing the enrichment and absorption of PS in the leaves, while increasing the biomass and nutrient content of the plants. In addition, CS‐CDs can also enrich the interfoliar microbial community and activate the plant's own defense metabolic pathways.
Beibei Zhao   +6 more
wiley   +1 more source

Strategi Komunikasi Pemasaran Terpadu(integrated Marketing Communication (Imc)) Yang Diterapkan Oleh Re Caffe Platinum Pekanbaru Dalam Meningkatkan Pelanggan [PDF]

open access: yes, 2017
Initial open, Re Caffe Platinum visitors around 1560 visitors per year, this is due to the introduction of the new audience but with enough introductions it has made a good income for the early stage.
Hasri, M. (Mustiar)   +1 more
core  

Faster and Durable: A Cell‐to‐System Validation of a Low‐Degradation Fast‐Charge Protocol for Li‐Ion Batteries

open access: yesAdvanced Science, EarlyView.
A physics‐based framework resolving graphite phase‐separation dynamics establishes a predictive, degradation‐aware fast‐charging methodology for commercial Li‐ion batteries. The resulting model‐informed protocol achieves 20%–80% state‐of‐charge in 14 min while matching the long‐term degradation of a commercial 25‐minute EV strategy.
Marco Lagnoni   +10 more
wiley   +1 more source

Assessing City Marketing in Jordan: The Case of Petra

open access: yesJournal of Environmental Management and Tourism
The aim of this study is to assess city marketing approaches used in promoting Petra in Jordan. To this end, four major criteria, including integrated marketing communication, quality of urban services, organizational procedures, and tourism receipt ...
Jamal Ahmad ALNSOUR   +4 more
doaj   +1 more source

THE ROLE OF MARKETING IN SME’S DEVELOPMENT IN REPUBLIC MACEDONIA [PDF]

open access: yes
The SME's currently need to upgrade their knowledge and skills to respond the complex market needs, in order to make their position and competitiveness on the market.
Tatiana Mirchevska, Vladimir Mirchevski
core  

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