Results 121 to 130 of about 775,700 (341)
The importance of implementation of integrated marketing communication: Perception of current and future managers [PDF]
Integrated marketing communications are at the center of the research of a large number of marketing scientists as well as the interest of a large part of the representatives of the business practice.
Laban Bogdan, Todorović Srđan
doaj
Modern instruments of digital marketing in the system of integrated marketing communications
The article presents research on Internet marketing and digital marketing by describing their role in the system of integrated marketing communications.
Oleksandra Gumenna
doaj +1 more source
El plan estratégico de comunicación. Estructura y funciones [PDF]
Presentamos una revisión de la práctica comunicativa actual. Reflejamos la evolución de la comunicación tradicional como herramienta del marketing mix a la comunicación integrada de marketing y luego al marketing estratégico, presentando los principales ...
Monserrat-Gauchi, Juan +1 more
core +1 more source
Laser‐induced graphene (LIG) provides a scalable, laser‐direct‐written route to porous graphene architecture with tunable chemistry and defect density. Through heterojunction engineering, catalytic functionalization, and intrinsic self‐heating, LIG achieves highly sensitive and selective detection of NOX, NH3, H2, and humidity, supporting next ...
Md Abu Sayeed Biswas +6 more
wiley +1 more source
Generation of CCR4/CD7 Bispecific CAR‐T Cells Resistant to Fratricide and Exhaustion
The applications of CAR T‐cell therapy in T‐cell malignancies face limitations such as fratricide, effector‐cell exhaustion, and antigen‐escape. Herein, we developed fratricide‐ and exhaustion‐resistant CAR‐T cells that targeted CCR4 and CD7 simultaneously, with optional EGFRt safety switch. Additionally, scRNA‐seq unveiled new molecular targets, which
Sile Li +10 more
wiley +1 more source
Mesenchymal stromal cells (MSCs) show promise for treating immune‐related disorders through immunomodulation and tissue regeneration. This review gives a brief overview of current clinical approval of MSC therapies. It also discussed how bioengineering, including genetic modification, biomaterial delivery, extracellular vesicles, and iPSC‐derived MSCs,
Sichen Yang +6 more
wiley +1 more source
La teoría emergente de la “CMI” y su impacto en las comunicaciones de marketing actuales: una revisión del concepto-proceso [PDF]
En la actualidad, una de las principales tendencias en comunicación de marketing es la coordinación de las diferentes disciplinas de comunicación a través de un enfoque sinérgico.
Brândao, Elísio (Coordinador) +3 more
core
Markkinointiviestintäsuunnitelma - Case: Osta oma koti -verkkokurssi [PDF]
Tämän opinnäytetyön aiheena on laatia markkinointiviestintäsuunnitelma Osta oma koti – verkkokurssille. Verkkokurssi on perustettu vuonna 2015 ja sillä ei ole voimassaolevaa markkinointiviestintäsuunnitelmaa.
Matihaldi, Kalle, Siekkinen, Tommi
core
A semiconductor‐fabricated nanowell biosensor enables rapid, scalable, and highly reproducible detection of SARS‐CoV‐2 antigens from nasal swabs within ∼10 minutes. Clinical validation in 249 retrospective and 243 prospective patient samples demonstrates high sensitivity and specificity, minimal cross‐reactivity, and robust batch‐to‐batch ...
Yoo Min Park +11 more
wiley +1 more source
Multimodal Wearable Biosensing Meets Multidomain AI: A Pathway to Decentralized Healthcare
Multimodal biosensing meets multidomain AI. Wearable biosensors capture complementary biochemical and physiological signals, while cross‐device, population‐aware learning aligns noisy, heterogeneous streams. This Review distills key sensing modalities, fusion and calibration strategies, and privacy‐preserving deployment pathways that transform ...
Chenshu Liu +10 more
wiley +1 more source

