Results 251 to 256 of about 23,967 (256)

Towards a Holistic Internal Market Orientation Measurement Scale

Journal of Strategic Marketing, 2015
Emmanuel Selase Asamoah
exaly  

The Role of Market and Entrepreneurship Orientation and Internal Control in the New Product Development Activities of Chinese Firms

Industrial Marketing Management, 2006
exaly  

The Influence of Internal Marketing on Customer Orientation

Innovation Enterprise Research
Jin-ho Woo, Il-sik Kim, Nam-gyum Lee, Il-young Hwang   +3 more
openaire   +1 more source

Market Withdrawal, International Orientation and International Marketing : Effects on SME Performance in Foreign Markets

2018
Sapuna, Panagiota, Dimitratos, Pavlos, Larimo, Jorma, Zucchella, Antonella   +4 more
openaire   +1 more source

Value-oriented International Market Segmentation

2000
Herrmann, Andreas, Huber, Frank, Kopsch, Anke   +2 more
openaire   +1 more source

A measure of international market orientation (IMOMI).

2011
openaire   +1 more source