Results 91 to 100 of about 968,747 (347)
Internal marketing, perceived value and satisfied employees in South African long-term insurance
Purpose: This study assessed the interrelationships between internal marketing, employees’ perceived value within the employment exchange and the resultant employee satisfaction.
Kathleen Storey +2 more
doaj +1 more source
The role of job attachment and emotional commitment as a mediator between internal marketing and customer-oriented behavior of librarians in public libraries [PDF]
Purpose: To explore the effect of internal marketing on customer orientation behavior of librarians with mediation of attachment and emotional commitment in public libraries.
Mohamad Saberi +3 more
doaj
Концепция внутреннего маркетинга в теории маркетинга [PDF]
В статті представлені думки та здобутки європейських, російських та українських вчених щодо концепції внутрішнього маркетингу на тлі маркетингової теорії.
Окунєва, О. В.
core
Consensus Formation and Change are Enhanced by Neutrality
Neutral agents are shown to enhance both the formation and overturning of consensus in collective decision‐making. A general mathematical model and experiments with locusts and humans reveal that neutrality enables robust consensus via simple interactions and accelerates consensus change by reducing effective population size.
Andrei Sontag +3 more
wiley +1 more source
The Relationship between E-Marketing Strategy and Performance: A Conceptual Framework in a Web Context [PDF]
While building on the contingency theory, this paper proposes a conceptual framework that links five factors: a) internal forces, b) external forces, c) past web and firm performance, d) current web and firm performance, and e) e-marketing strategy in ...
Lages, Carmen +2 more
core
This study shows that BLADE‐ON‐PETIOLE (BOP) proteins regulate floral abscission and senescence in tomato by interacting with TFAM1 to form transcriptional condensates controlling the ARABIDOPSIS THALIANA HOMEOBOX GENE 1 (ATH1)‐mediated abscission pathway.
Nan Xiao +7 more
wiley +1 more source
Effective Marketing Strategies in Health Services: Systematic Literature Review
This research aims to review existing literature on effective marketing strategies for marketers in today’s healthcare institutions. This paper reflects a systematic literature review.
Andri Nur RAHMAN +2 more
doaj
Internal Marketing Perceptions in Intercollegiate Athletics and Their Influence on Organizational Commitment [PDF]
While scholars have previously focused on the external impact of marketing efforts in college athletics (e.g., Gladden, Irwin, & Sutton, 2001), little research has been done on the internal marketing orientation of collegiate sport properties and its ...
Jubenville, Colby B. +2 more
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