Results 261 to 270 of about 188,953 (309)

Tourist satisfaction as a mediator between event quality and economic outcomes: evidence from a Silk Road heritage destination. [PDF]

open access: yesFront Sports Act Living
Omonova N   +8 more
europepmc   +1 more source

International e‐marketing: opportunities and issues

open access: yesInternational Marketing Review, 2005
Purpose - E-marketing is growing at a dramatic pace and is significantly impacting customer and business market behaviors. As a result, most firms have started developing e-marketing strategies for the web.
Jagdish N Sheth, Arun Sharma
exaly   +2 more sources

The Role of Culture in International Relationship Marketing

open access: yesJournal of Marketing, 2014
International relationships are increasingly critical to business performance. Yet despite a recent surge in international research on relationship marketing (RM), it is unclear whether or how RM should be adapted across cultures.
Joshua T Beck, Robert W Palmatier
exaly   +2 more sources

Internes Marketing-Programm

2011
Um Ihre Botschaft uber die externen Kommunikationskanale zu vermitteln, brauchen Sie Freiraume und Ressourcen in Form von Geld und Mitarbeitern. Um diese Dinge von den Entscheidungstragern im Unternehmen genehmigt zu bekommen, mussen Sie Ihre Strategie und Ihr Projekt uberzeugend intern vermarkten und verkaufen.
openaire   +1 more source

Internal Marketing

Journal of Ambulatory Care Marketing, 1991
openaire   +2 more sources

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