Results 31 to 40 of about 1,076,539 (201)

Digital Marketing for Sustainable Growth: Business Models and Online Campaigns Using Sustainable Strategies [PDF]

, 2020
t: In recent years, digital marketing has transformed the way in which companies communicate with their customers around the world. The increase in the use of social networks and how users communicate with companies on the Internet has given rise to ...
Palos Sánchez, Pedro Ramiro, Rodríguez Herráez, Beatriz, Saura, José Ramón   +2 more
core   +1 more source

DEVELOPMENT OF INTERNET MARKETING IN THE EAEU COUNTRIES

RUDN Journal of Economics, 2018
At the current stage of development and with the increase in the number of Internet users, the effectiveness of Internet marketing is growing every year. Communications from the business sphere are increasingly using the Internet.
Z B Akhmetova, A N Turginbayeva, N B Shurenov   +2 more
doaj   +1 more source

Pengembangan Website E-Marketing: Studi Kasus Pada PT. Usaha Gedung Bank Dagang Negara

ComTech, 2011
Use of the Internet has become a part of business activities, one of which is marketing via the Internet. Marketing is an activity that determines a company’s success.
Honni Honni, Fitri Amelia
doaj   +1 more source

THE ROLE AND IMPORTANCE OF INTERNET MARKETING IN MODERN HOTEL INDUSTRY [PDF]

Journal of Process Management and New Technologies, 2015
Dynamic and rapid development of Internet technology and marketing opportunities provided by modern digital technology, enabled the radical change in traditional marketing activities and opened the space for the development of Internet marketing ...
Ivica Batinić
doaj  

Organizational aspects of the use of Internet marketing in the activities of a fitness club

Слобожанський науково-спортивний вісник, 2019
The article analyzes the use of Internet technologies and Internet marketing in the activities of a fitness club. The results of the research of organizational aspects of the use of Internet marketing in the activities of the fitness club are presented.
Sereda Nataliiya
doaj   +1 more source

The Effect of Internet Marketing on External and Internal Currency of the Country

Wasit Journal of Computer and Mathematics Science, 2022
Digital marketing is the marketing component used for the promotion of products and services through Internet and online-based digital technologies like desktops, mobile phones and other digital media and platforms.
Rafidah Mohamad
doaj   +1 more source

Media battles in the cybersphere: analyzing news and social media agendas during the 2015 Greek bailout referendum

Frontiers in Political Science
On June 27, 2015, the Greek coalition government, led by the left-wing SYRIZA party, announced the July 5th referendum, asking citizens to decide on the adoption of the EU-proposed economic plan.
Nelly-Maria Sergidou, Vasiliki Triga, Nicolas Tsapatsoulis   +2 more
doaj   +1 more source

FAKTOR ADOPSI INTERNET MARKETING UNTUK USAHA MIKRO DAN USAHA KECIL MENENGAH (UMKM) DI KABUPATEN KUDUS DENGAN SEM (STRUCTURAL EQUATION MODEL) DAN FRAMEWORK COBIT 4.1

Simetris: Jurnal Teknik Mesin, Elektro dan Ilmu Komputer, 2013
ABSTRAK Pemasaran melalui internet merupakan strategi baru dalam era teknologi informasi saat ini. Teknologi informasi diarahkan untuk mendukung proses bisnis utama dan pendukung yang ada di Usaha Mikro Dan Usaha Kecil Menengah (UMKM).
Endang Supriyati, Mohammad Iqbal
doaj   +1 more source

Biased by Design? Evaluating Bias and Behavioral Diversity in LLM Annotation of Real-World and Synthetic Hotel Reviews

AI
As large language models (LLMs) gain traction among researchers and practitioners, particularly in digital marketing for tasks such as customer feedback analysis and automated communication, concerns remain about the reliability and consistency of their ...
Maria C. Voutsa, Nicolas Tsapatsoulis, Constantinos Djouvas   +2 more
doaj   +1 more source

Internet-induced marketing techniques: Critical factors in viral marketing campaigns [PDF]

, 2008
The rapid diffusion of the Internet and the emergence of various social constructs facilitated by Internet technologies are changing the drivers that define how marketing techniques are developed and refined.
Bourlakis, M, Li, F, Papagiannidis, S, Woerndl, M   +3 more
core