Results 31 to 40 of about 47,178 (303)

SUCCESS STRATEGIES IN ISLAMIC MARKETING MIX

open access: yesInternational Journal of Business and Society, 2017
Islamic marketing (IM) is gaining momentum in the development of marketing knowledge and its practical implication to business and customer is undeniably significant. In fact, it has been growing rapidly in the past years and has grabbed the attention of both academics and practitioners of marketing.
Johari Bin Abdullah   +2 more
openaire   +2 more sources

The Marketing Concept in Islamic Perspective: A Literature Review

open access: yesAFEBI Islamic Finance and Economic Review, 2017
The objectives of this paper is to review some researches on marketing concept in Islamic perspective. The expected of this review is to provide benefits for related researches in the future.
Mirza Tabrani, Marlizar Marlizar
doaj   +1 more source

NON-MUSLIM PERCEPTION OF ISLAMIC BANK: IS RELIGIOSITY MORE IMPORTANT THAN LOCATION, PROMOTION, & PRODUCTS

open access: yesJEBIS (Jurnal Ekonomi dan Bisnis Islam), 2022
From a societal perspective, religion is one variable that contributes to economic growth. Islamic banks' brand image remained limited to Muslims, not to other consumers worldwide.
M. Fuad Hadziq, Nina Ismiyanti
doaj   +1 more source

The mediating effect of perceived value on customer loyalty of BMT NU East Java

open access: yesReview of Islamic Social Finance and Entrepreneurship
Purpose – The purpose of this research is to analyze and examine the effect of Islamic marketing mix, service quality, and product quality on BMT customer loyalty, with perceived value as a mediating variable.
Mohamad Mondir, Siti Habibatur Rahma
doaj   +3 more sources

THE EFFECTS OF MARKETING MIX ON CONSUMER SATISFACTION: A LITERATURE REVIEW FROM ISLAMIC PERSPECTIVES

open access: yesTürkiye İslam İktisadı Dergisi, 2015
Customer satisfaction is one of the essential factors for the success of a company. To achieve the high customer satisfaction, companies must know when and how their customers are satisfied about the products and services.
Selim AHMED, Md. Habibur RAHMAN
doaj   +1 more source

A Cultural Criminology of ‘New’ Jihad: Insights from Propaganda Magazines [PDF]

open access: yes, 2020
The backgrounds and modus operandi of more recent jihadi terrorists tend to share factors and characteristics more typically associated with non-political violence such as mass- killings and gang violence.
Ilan, J., Myhre Sunde, H., Sandberg, S.
core   +1 more source

GoFood Vs ShopeeFood: Manakah yang Menjadi Pilihan Generasi Z?

open access: yesAl-tijary, 2023
This study tries to ascertain Generation Z's preference for online food delivery between ShopeeFood and GoFood based on the notion of the marketing mix from an Islamic economics perspective. A comparative descriptive methodology was adopted.
Fita Nurotul Faizah   +1 more
doaj   +1 more source

Incorporating Islamic Ethic Elements into Marketing Mix Paradigm

open access: yesFinancial Risk and Management Reviews, 2018
To consider the extent to which the dynamism of ethic elements from four commendable characteristics of Prophet Muhammad (PBUH) fits within existing marketing mix framework thinking in strengthening marketing mix approach of Islamic business. This can be achieved through analyzing selected elements of Islamic ethic features, that are derived from the ...
Shafin, Nazree, Kasim, Rozilah
openaire   +1 more source

Determinan Loyalitas Nasabah Bank NTB Syariah

open access: yesIqtishaduna: Jurnal Ilmiah Ekonomi Kita, 2022
This research aims to analyze the factors influencing customer loyalty at Bank NTB Syariah. These factors include service performance, customer relationship marketing, and marketing mix. This research applies quantitative techniques and is analyzed using
Selamat Muliadi
doaj   +1 more source

Information Distribution and Informed Trading in Mixed and Islamic Capital Markets

open access: yesInternational Journal of Business and Society, 2021
The correlation between volume and frequency with return volatility can explicate the information distribution process and informed traders' transaction behavior in a stock market. In this study, the Indonesian stock market represents the mixed market, while the Saudi Arabian stock market represents the Islamic market.
null Rahma Tri Benita   +2 more
openaire   +2 more sources

Home - About - Disclaimer - Privacy