Results 271 to 280 of about 469,324 (301)

Luxury

Cultural Politics, 2016
openaire   +1 more source

Do social media marketing activities enhance customer equity? An empirical study of luxury fashion brand

Journal of Business Research, 2012
Angella J Kim, Eunju Ko
exaly  

Luxury.

2011
openaire   +2 more sources

Social media marketing efforts of luxury brands: Influence on brand equity and consumer behavior

Journal of Business Research, 2016
Bruno Godey, Aikaterini Manthiou, Daniele Pederzoli   +2 more
exaly  

Luxury and Luxuries

2011
openaire   +1 more source

What is a luxury brand? A new definition and review of the literature

Journal of Business Research, 2019
Eunju Ko, Charles R Taylor
exaly  

Customers’ motivation to engage with luxury brands on social media

Journal of Business Research, 2020
Saleh Bazi, Raffaele Filieri, Matthew Gorton   +2 more
exaly  

Blockchain-technology-supported platforms for diamond authentication and certification in luxury supply chains

Transportation Research, Part E: Logistics and Transportation Review, 2019
Tsan-Ming Choi
exaly  

Co-creating value for luxury brands

Journal of Business Research, 2010
Caroline Tynan, Sally Mckechnie
exaly  

Luxury

Scientific American
Emilio José García, Brenda Vale
openaire   +2 more sources