Results 41 to 50 of about 6,907 (161)

EL ROL DEL TURISMO EN LA CONSOLIDACIÓN DE LA MARCA PAÍS DE ARGENTINA

open access: yesVisión de Futuro, 2013
La globalización ha sido el punto de partida frente a la creciente competencia que se ha evidenciado en los últimos años entre los territorios (regiones, ciudades y países).
Echeverri Cañas, Lina María   +1 more
doaj  

Identidad de la marca país México a través de una perspectiva cultural [PDF]

open access: yes, 2018
La identidad de la Marca País México podría entenderse desde la perspectiva creativa del proceso de construcción como un producto cultural que contiene una narrativa expresada en sí misma, con el propósito de exponer de manera integral a una nación. Para
Mata Hernández, Gloria Lorena
core  

Assessing the integration of social marketing principles in ivory demand management interventions in China and Southeast Asia

open access: yesConservation Biology, Volume 40, Issue 2, April 2026.
Abstract Consumer demand for ivory perpetuates the unsustainable and illegal killing of African elephants and other wildlife species. Interventions that aim to change consumer behavior are increasingly recognized as a crucial element of demand management. However, poor design and implementation have limited their effectiveness.
Molly R. C. Brown   +2 more
wiley   +1 more source

MARCA BRASIL - FICÇÃO OU REALIDADE?: uma análise das iniciativas da APEX-Brasil para a construção da marca Brasil

open access: yesInternext: Revista Eletrônica de Negócios Internacionais, 2007
Vivemos em uma economia global e é urgente que o Brasil, por meio de seus governantes e empresariado, busque a inserção nessa economia de forma mais efetiva. A marca-país pode ajudar na criação de uma forte identidade para o país, o que tende a colaborar
DANIELA MOTTA R. KHAUAJA   +1 more
doaj  

Evaluating the possible role of bottom currents and internal waves in shaping seafloor morphology in a mesophotic reef

open access: yesSedimentology, Volume 73, Issue 3, Page 593-619, April 2026.
ABSTRACT Mesophotic reefs are located in low light conditions which, depending on the region, are usually found in water depths greater than ~30 m. They are less affected by ocean warming than reefs found in shallower water depths and thus might become increasingly important for the sustainability of marine biodiversity.
Or M. Bialik   +7 more
wiley   +1 more source

El final del espejismo: un análisis de los últimos datos sobre la imagen de España [PDF]

open access: yes, 2005
En el análisis se comentan los resultados que sobre la imagen de España arrojan tres estudios recientes: el Nation Brand Index, el Pew Global Attitudes Project y el Barómetro 2005 de los Negocios Norteamericanos en España.
Noya, Javier
core  

Forwarding forest restoration: Seven key socio‐ecological issues for advancing forest restoration in a world in flux

open access: yesPeople and Nature, Volume 8, Issue 3, Page 569-581, March 2026.
Abstract Restoring forests can help conserve biodiversity, mitigate climate change and enhance human well‐being. Despite financial and political support for global forest restoration initiatives, projects continue to face persistent challenges and trade‐offs between environmental, climatic and socio‐economic goals.
Mariana Hernandez‐Montilla   +24 more
wiley   +1 more source

Marca País Argentina: su sistema de identidad visual

open access: yesi + Diseño, 2009
Este trabajo presenta los detalles más destacados de la Marca País Argentina, producto del proceso de selección convocado para dotar a esta nación de un sistema de identidad visual que sintetice gráficamente sus principales características. Los aspectos
Guillermo Brea
doaj   +1 more source

Aplicación de conceptos de marca ciudad en la Parroquia San Miguel de Nono, Quito-Ecuador Campaña "Nono, Tu Escape a un Paso!" [PDF]

open access: yes, 2014
The redesign of the branding of a city or country plays a critical role in the economic and tourism sectors on which modern civilization is based.
Echeverría Calderón, Suanny Giuliana   +2 more
core  

Institutional Arrangements and Procurement Procedures for Post‐War Reconstruction in Yemen

open access: yesDigest of Middle East Studies, Volume 35, Issue 2, Spring 2026.
ABSTRACT The reconstruction of Europe and Japan after World War II is often credited to US political will and financial aid. However, differing outcomes suggest that other factors played a crucial role. Factors such as security, a functioning government, pre‐war development levels, and wartime destruction played crucial roles in determining the ...
Sumaia A. Al‐Kohlani   +1 more
wiley   +1 more source

Home - About - Disclaimer - Privacy