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The current models of market orientation [PDF]
, 2007 The paper is focused on the development of the model of market orientation. The model of market orientation looks for the factors that preceded the market orientation and detects the factors that are from the market orientation affected.
Tomaskova, Eva
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Current marketing practices and market orientation in the context of an emerging economy: the case of Uruguay [PDF]
This research explores the link between contemporary marketing practices, market orientation and business performance in Uruguay, an emergent country that has recovered from an economic crisis.
Daniel Álvarez Bassi +2 more
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Orientasi Pasar : Anteseden dan Konsekuensi [PDF]
, 2013 Market orientation is a concept that is still proven efficacy because by applying this concept the company is able to sell products that suit the tastes and needs of its consumers. This is because there are three main activities in this concept, which is
Mulyono, F. (Fransisca)
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Ambidexterity in Social Capital, Dynamic Capability, and SMEs' Performance: Quadratic Effect of Dynamic Capability and Moderating Role of Market Orientation. [PDF]
Front Psychol, 2020 Zhou L +5 more
europepmc +1 more source
Political Orientation of Government and Stock Market Returns [PDF]
Prior research documented that U.S. stock prices tend to grow faster during Democratic administrations than during Republican administrations. This letter examines whether stock returns in other countries also depend on the political orientation of the ...
Bialkowski, Jedrzej +2 more
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Effects of Customer Services Efficiency and Market Effectiveness on Dealer Performance [PDF]
Market orientation is positively associated with performance of dealers in terms of customer service quality, growth in sales and increase in market share.
Rajagopal
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The culture of market oriented organisations [PDF]
This paper investigates the relationship between corporate culture and market orientation using a different methodology to those usually found done in empirical studies on this topic.
Kasper,Hans
core +1 more source
Interactions Between Trade Policy and Labor Market Policy and Their Effects on Development [PDF]
, 1986 [Excerpt] Studies of various countries show that those which have emphasized an export-led growth strategy have, in general, outperformed those which have followed an import substitution orientation.
Fields, Gary S
core +1 more source