Results 11 to 20 of about 4,022,700 (235)
The effect of entrepreneurial orientation and technology orientation on market orientation with education as moderation variable [PDF]
Management Science Letters, 2020 This research is aimed to disclose the influence of entrepreneurial orientation and technology orientation on market orientation with education as a moderation variable.
Salim Al Idrus +1 more
doaj +3 more sources
Exploring the impact of entrepreneurial orientation and market orientation on entrepreneurial performance in the context of environmental uncertainty [PDF]
Scientific ReportsIn the current complex economic environment, entrepreneurial enterprises, as a crucial force in China’s economic transformation, have vital survival and development strategies.
Peng Cheng, Shaoling Wu, Juntao Xiao
doaj +2 more sources
Market Orientation, Customer Selectivity and Firm Performance [PDF]
, 2008 Market orientation is a well-known construct in the marketing literature. One reason for the extensive research on market orientation is that it is seen as the operationalization of the marketing concept itself.
Khan, Aamir
core +7 more sources
Antecedents and consequences of market orientation in universities: Literature review and conceptual framework [PDF]
, 2008 Recent developments in marketing theory have resulted in the conceptualisation of the market orientation construct in different cultural and industrial settings.
Cohen, G, Asaad, Y, Melewar, T C
core +6 more sources
The Role of Innovation in Mediating Market Orientation to Company Performance
Jurnal Dinamika Manajemen, 2016 The purpose of this study was to determine the effect of market orientation towards innovation, the effect of market orientation on performance, the effect of innovation on the performance and innovation mediating role of market orientation on corporate ...
Putu Intan Paradictha Pradnya Putri +2 more
doaj +1 more source
Jurnal Ekonomi Modernisasi, 2019 This study aims to reveal the influence of education on entrepreneurial orientation, the influence of business experience on entrepreneurial orientation, the influence of education on market orientation, the influence of business experience on market ...
Salim Al Idrus, Abdussakir Abdussakir
doaj +1 more source
Business and Finance Journal, 2021 This study aims to determine the effect of market orientation and innovation on competitive advantage partially and simultaneously. The population in this study are MSME entrepreneurs who sell food on Pahlawan Kusuma Bangsa Street, Kediri, with a sample
Afif Nur Rahmadi, B. Dewandaru
doaj +1 more source
Journal of Business Economics and Management, 2012 The study investigates how market and technological changes in an organization's business environment moderate the relationships between responsive and proactive market orientation, innovation success, and market success of the organization.
Mateja Bodlaj +2 more
doaj +1 more source
Market orientation and corporate performance in the health industry
Management şi Marketing, 2022 This study examines the market orientation and corporate performance of domestic enterprises in the health industry. The aim of the study is to explore the existence and the nature of the connection between market orientation adapted by SMEs in the ...
Kovács Bence, Szakály Zoltán
doaj +1 more source
Jurnal Sosial Humaniora, 2019 This study aims to test the effect of entrepreneurial market orientation (EMO) as the development of entrepreneurial orientation concept. Particularly, this study tested the dimensions of EMO name innovation, customer orientation, market orientation and ...
Ananda Sabil Hussein
doaj +1 more source