Results 211 to 220 of about 603,089 (267)

Research Traditions in Marketing

1994
This book reviews the past twenty years of research in marketing by considering the different research streams together to understand, evaluate and criticize those various streams and to explore potential overlaps and divergence likely to emerge in the future.
Laurent, Gilles, Lilien, G. L., Pras, B.
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The Rise of Marketing and Market Research

2012
The Origins of Marketing and Market Research: Information, Institutions, and Markets H.Berghoff , P.Scranton & U.Spiekermann Selling Indian Indigo in Traditional and Modern European Markets, 1780-1910 A.Engel 'Cotton Guessers': Crop Forecasters and the Rationalizing of Uncertainty in American Cotton Markets, 1890-1905 J.L.Pietruska Mail-Order Doctors ...
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MARKETING AND MARKETING RESEARCH

Journal of Library Administration, 1980
Paul Wasserman, Gary T. Ford
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Market and marketing research

2022
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Market and marketing research

2002
John Wilmshurst, Adrian Mackay
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The Value of Market Research

Journal of Healthcare Management, 2003
Howard J, Gershon, William C, Jackson
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Research for Marketing Decisions

Journal of Marketing, 1967
Russell W. Belk, Paul E. Green, Donald S. Tull   +2 more
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Markets and market research

2010
Mike Luck, Rob Pocock
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Idea generation: customer co‐creation versus traditional market research techniques

Journal of Service Management, 2011
Lars Witell, Per Kristensson, Anders Gustafsson   +2 more
exaly  

Marketing Research

1991
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