Results 41 to 50 of about 3,598,621 (313)

Efectos de la promoción de ventas en el largo plazo en Marcas de Fabricante y Marcas de Distribución en la categoría de bebidas energéticas

AD Research, 2010
En esta investigación los autores analizan los diferentes tipos de promoción utilizados tanto por Marcas de Fabricante como por Marcas de Distribución y los efectos producidos en el largo plazo en las ventas en una y otra categoría.
Julio Alard Josemaría, Cristina Marín Palacios, José María Cubillo Pinilla   +2 more
doaj   +1 more source

Marketing space : a conceptual framework for marketing events [PDF]

, 2010
Despite the growing resonance of events within the marketing domain, they continue to receive scant coverage in academic literature, and remain a poor relation to other forms of marketing communication.
Crowther, Philip
core   +1 more source

Enzymatic degradation of biopolymers in amorphous and molten states: mechanisms and applications

FEBS Open Bio, EarlyView.
This review explains how polymer morphology and thermal state shape enzymatic degradation pathways, comparing amorphous and molten biopolymer structures. By integrating structure–reactivity principles with insights from thermodynamics and enzyme engineering, it highlights mechanisms that enable efficient polymer breakdown.
Anđela Pustak, Aleksandra Maršavelski
wiley   +1 more source

Digital Signage: An Experience of Innovation in Higher Education

Multidisciplinary Journal for Education, Social and Technological Sciences, 2015
This project on teaching innovation was developed in ESIC Business & Marketing School Valencia and is based on the educational opportunities provided by Digital Signage.
Vanessa Roger-Monzó, María Guijarro-García, Myriam Martí-Sánchez   +2 more
doaj   +1 more source

Understanding bio‐based polymers: A study of origins, properties, biodegradation and their impact on health and the environment

FEBS Open Bio, EarlyView.
This review provides an overview of bio‐based polymer sources, their unique functional properties and their environmental impact, and addresses their role as sustainable alternatives. It discusses end‐of‐life options, including composting and anaerobic digestion for renewable energy.
Sabina Kolbl Repinc, Blaž Stres, Mirica Karlovits, Igor Karlovits, Petra Jerič, Ondrej Panák, Anja Verbič, Blaž Likozar, Uroš Novak   +8 more
wiley   +1 more source

Corporate Social Networks Applied in the Classroom

Multidisciplinary Journal for Education, Social and Technological Sciences, 2016
The impact of online social networks has been extensive because of the new way they enable not only in terms of the relation, communication and collaboration among people, but also between people and businesses.
Hugo de Juan-Jordán, María Guijarro-García, Javier Guardiola-Contreras   +2 more
doaj   +1 more source

Predicting and Comparing the Subjective Health Experience of Older Cancer Survivors and Non‐Cancer Survivors: A Modeling Approach

Aging and Cancer, EarlyView.
This study underscores the significant influence of frailty and vitality on the subjective health experience of older cancer survivors with acceptance and control emerging as salient mediators. These findings affirm the conceptual and empirical robustness of the model highlighting its potential utility in shaping future interventions for older cancer ...
Damien S. E. Broekharst, Sjaak Bloem, Eline J. Mertens, Nathascha Hanzen, Michel van Agthoven   +4 more
wiley   +1 more source

A proposed marketing plan to market clothing products with high design and quality through electronic marketing and various influencers

Maǧallaẗ Al-Turāṯ wa Al-Taṣmīm
E-marketing via the internet has become an essential tool for achieving marketing objectives, provided that proper research and effective execution are applied. It is considered one of the most efficient and cost-effective methods compared to traditional
A proposed marketing plan to market clothing products with high design and quality through electronic marketing and various influencers
doaj   +1 more source

Short-Term Power Load Forecasting Based on DPSO-LSSVM Model

IEEE Access
The accurate prediction of short-term power load is a critical element for maintaining the normal and stable operation of the power system. For short-term power load forecasting, the collected power load data is preprocessed to quantify temperature ...
Shujun Ji, Linhao Zhang, Jinteng Wang, Tao Wei, Jiadong Li, Bu Ling, Jinglong Xu, Zuoping Wu   +7 more
doaj   +1 more source

Analysis of the perception of usefulness in students and teachers about the use of Moodle in the EHEA

Red U, 2019
This study analyzes the perception of teachers and university students of the usefulness of learning management systems (LMS) in which five dimensions of the usefulness of the Moodle platform usefulness are investigated: “content”, “activities ...
M.P. Llopis-Amorós, V. Roger-Monzó, F. Castelló-Sirvent   +2 more
doaj   +1 more source