Results 281 to 290 of about 2,577,321 (308)

Consumer response to marketing channels: A demand-based approach

Journal of Marketing Channels, 2020
Peter Andersen, Fei L Weisstein
exaly  

Marketing channels

2008
openaire   +1 more source

Marketing channels

2007
openaire   +2 more sources

Omni-channel marketing, integrated marketing communications and consumer engagement: A research agenda

Journal of Research in Interactive Marketing, 2017
Victor Barger, James W Peltier
exaly  

Marketing channel relationships in China: A review and integration with an institution-based perspective

Journal of Business Research, 2013
Jeff Wang
exaly  

The choice of marketing channel and farm profitability: Empirical evidence from small farmers

Agribusiness, 2020
Hung-Hao Chang
exaly  

Marketing Channel Analyst

Journal Development Manecos, 2023
openaire   +1 more source

Domains of Digital Marketing Channels in the Sharing Economy

Journal of Marketing Channels, 2017
Thomas Martin Key
exaly  

Channel Optimization in Complex Marketing Systems

Management Science, 1979
Marcel Corstjens, Peter Doyle
exaly  

Generalizations about trust in marketing channel relationships using meta-analysis

International Journal of Research in Marketing, 1998
Nirmalya Kumar, Jan-Benedict Steenkamp, Inge Geyskens   +2 more
exaly