Results 81 to 90 of about 1,213,873 (344)

Romanian legislation regarding the regulation of marketing communication [PDF]

open access: yes
An essential condition of the efficiency of communication actions is the existence of a regulating and self-regulating frame discouraging the bad practices, which disappoint the consumers and create a bad image of the whole of the operators in the ...
Dorin COITA, Olimpia BAN
core  

Marketing Communication Strategy Of Processed Fish In Sinaboi Village Sinaboi Subsdistrict Rokan Hilir District [PDF]

open access: yes, 2017
This research was conducted in January 2017 located in Sinaboi Village District Sinaboi Rokan Hilir Regency. The location of this study was determined purposively, with consideration of Sinaboi Village very potential with processed fish products.
Adli, A. (Arif)   +2 more
core  

Promoting business with corporate gifts: major issues and empirical evidence [PDF]

open access: yes, 2006
Corporate gifts are an important tool in the marketing communication mix. This paper is divided into two parts. It first reviews the literature of corporate gifts and incentives, focusing on major issues in the use of corporate gifts: marketing issues ...
Fan, Y
core   +1 more source

Temperature‐Dependent Zinc Oxide Cathodoluminescence: Toward Compact Wavelength‐Tunable Solid‐State Photoionization Sources

open access: yesAdvanced Optical Materials, EarlyView.
A proof‐of‐concept of a thermally‐tunable cathodoluminescence‐based light source is demonstrated using a wide‐bandgap z‐cut ZnO crystal as anode, resulting in the ultraviolet (UV) emission peak shifting from 398 nm to ~409 nm (3.115‐3.032 eV). Our results establish the feasibility of a compact, field‐deployable UV source with potential for gas sensing ...
Rui M. R. Pinto   +7 more
wiley   +1 more source

The role of local perceptions in the marketing of rural areas [PDF]

open access: yes, 2013
This paper explores the ways that two rural counties are marketed, both as locations for enterprise and for tourist appeal. Secondary data sources and expert interviews provide the basis for a comparison of approaches in each case.
Aitken   +38 more
core   +2 more sources

Versatile Gasochromic Hydrogen Detection via Supraparticle‐Based Applied Composite Materials

open access: yesAdvanced Optical Materials, EarlyView.
Silica‐platinum‐resazurin supraparticles are embedded into PMMA to form suprabeads and thin films. The thereby obtained indicators change color from purple to pink to colorless on hydrogen exposure. The indicator systems are tested under various environmental conditions, and their performance is related to their microscopically visualized structure ...
Sarah Wenderoth   +7 more
wiley   +1 more source

Beyond Transactions: Mobilizing Digital Banking Communication for Environmental Awareness [PDF]

open access: yesSHS Web of Conferences
In the digital era, individuals are learning more and more about digital banking as a way to handle money and a way to modify how individuals respond in social and environmental conditions.
Triyadi Rudini
doaj   +1 more source

A QUALITATIVE RESEARCH REGARDING THE MARKETING COMMUNICATION TOOLS USED IN THE ONLINE ENVIRONMENT [PDF]

open access: yes
Starting from the meaning of the communication process in marketing, the authors try to identify its role in assuring the continuity of the management process in what concerns the relationships between all the partners of the company, on the long term ...
ACATRINEI Carmen, POP Nicolae Al.
core  

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