Results 261 to 266 of about 75,847 (266)
Some of the next articles are maybe not open access.
How does innovativeness yield superior firm performance? The role of marketing effectiveness
Innovation: Management, Policy and Practice, 2012Cengiz Yilmaz
exaly
Integrated marketing communications: How can we measure its effectiveness?
Journal of Marketing Communications, 2012exaly
Integration and Effectiveness of Marketing Information Systems
European Journal of Marketing, 1993exaly