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Prospects for the market turnover of agricultural land in Ukraine [PDF]

open access: yesProblems and Perspectives in Management, 2017
The problems of organizing the functioning of the land market in Ukraine remain unregulated. Gradually, they have moved from the economic plane to the political one, thereby exacerbating social tensions in the society. The current state of land relations
Mykola Koroteyev   +4 more
doaj   +1 more source

Customer Experience in Fintech

open access: yesJournal of Theoretical and Applied Electronic Commerce Research, 2021
The purpose of this paper is to analyse customer experience (CX) in the fintech sector. Fintech is a dynamic and innovative field that fully benefits from advances in information and communication technology.
Cătălin Mihail Barbu   +3 more
doaj   +1 more source

Organization and effectiveness of marketing management of agricultural commodity producers under non-cooperative marketing: the experience of Ukraine [PDF]

open access: yesProblems and Perspectives in Management, 2018
Under reducing domestic demand for food in Ukraine and increasing dependence on the world food market, a significant part of quasi-price rent from its sale is assigned by intermediary exporters, thus reducing the welfare of domestic commodity producers ...
Oksana H. Penkova   +4 more
doaj   +1 more source

Assessment of ecological and economic efficiency of agricultural lands preservation [PDF]

open access: yesEnvironmental Economics, 2018
The article substantiates the necessity to define and generalize the criteria for assessing the ecological and economic efficiency of using agricultural lands.
Dmytro Semenda, Olga Semenda
doaj   +1 more source

The research results of the competitive capacity of enterprises’ formation through marketing strategies

open access: yesВісник: Київський інститут бізнесу та технологій, 2021
The article points out that without a developed and functioning marketing strategy, an enterprise engaged in the production of any goods or services will not be able to withstand competition, to act effectively in accordance with market requirements ...
I. Mosiichuk, K. Kashchuk
doaj   +1 more source

Methodological bases of estimating the efficiency of organizational and economic mechanism of regulatory policy in agriculture [PDF]

open access: yesGlobal Journal of Environmental Science and Management, 2019
Ukrainian agriculture creates 12-14% of GDP. Ensuring the conditions for sustainable economic development implies the use of adequate mechanisms for regulating economic processes by the government.
N. Shibaeva   +5 more
doaj   +1 more source

FEATURES OF MARKETING ACTIVITIES IN THE SERVICE MARKET

open access: yesSocial Economics, 2023
The article discusses the essence and distinctive features of marketing activities of an enterprise operating in the service sector, demonstrates the need to study its specifics, as well as analyze the marketing tools used. Marketing is a system of organizing and managing the production and sales work of an enterprise, analyzing the market in order to ...
Anastasiia Kovalenko   +2 more
openaire   +2 more sources

Market Integration and Strike Activity [PDF]

open access: yesSSRN Electronic Journal, 2005
We consider a two-country model of wage determination with private information in unionized, imperfectly competitive, industries. We investigate the effects of opening up markets to trade as well as of further market integration on the negotiated wage and the maximum delay in reaching an agreement.
MAULEON, Ana, VANNETELBOSCH, Vincent
openaire   +4 more sources

Promotion of the global Mobil brand: information technologies in marketing, analysis of marketing activities

open access: yesZeszyty Naukowe Wyższej Szkoły Finansów i Prawa w Bielsku-Białej, 2022
A number of specialists consider the corporate brand as an addition to the product, which allows for its comprehensive identification and differentiation in the field of competitive communication business interaction.
Serhii Kasian   +2 more
doaj   +1 more source

PENGARUH AKTIVITAS PEMASARAN MEDIA SOSIAL TERHADAP LOYALITAS BRAND YANG DIMEDIASI EKUITAS BRAND DAN KEPERCAYAAN BRAND PADA PELANGGAN INDIHOME SURABAYA [PDF]

open access: yes, 2023
Penelitian ini bertujuan untuk menganalisa pengaruh social media marketing activities terhadap loyalitas brand yang dimediasi ekuitas brand dan kepercayaan brand pada pelanggan Indihome Surabaya. Teknik pengambilan sampel menggunakan probability sampling
MAZIDAH, FIRLI LAILATUL
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