The Effect of Relationship Marketing on the Victory of Political Parties in Electoral Competitions in Iran [PDF]
Introduction In the field of marketing, the most desirable scenario involves the company maintaining an optimal level of market share with an increasing trend over time, as well as preventing any decline or reduction in the market share.
Hossein Ebadi +2 more
doaj +1 more source
The Cost of the National Disability Insurance Scheme: Australia's Print‐Media Discourse
ABSTRACT This paper examines the way that Australian newspapers have framed the cost of the National Disability Insurance Scheme (NDIS). Introduced in 2013, the NDIS represented a major change in Australia's disability support policy, moving for the first time to a nationwide universal insurance model.
Meera Chinnappa +2 more
wiley +1 more source
Marketing político, democracia e capitalismo
This article intends to analyze the use of political marketing in current political processes not from its origins itself, but relating its pactice and the development of democratic idea in 20'h century, wich get it closer to idea of a simple competition
Sidney Tanaka de Souza Matos
doaj +1 more source
Not big brand names but corner shops: marketing politics to a disengaged electorate [PDF]
Does New Labour’s model of a centrally orchestrated and national-centric political communication strategy effectively engage the electorate? Drawing on interviews with those active in politics “on the ground,” this paper argues that the centralised ...
Lilleker, Darren, Negrine, R.
core
The Politics of Framing the Student Problem: Inquiries Into Australian Civics Education, 2006–2024
ABSTRACT Recurring debates about civics, the kinds of history that should, and should not, be taught in school, and ‘standards debates’ about the ‘basics’ typically follow on the heels of recurring moral panics about the ‘declining’ state of ‘our’ education system.
Patrick O'Keeffe +2 more
wiley +1 more source
En este trabajo se examina la importancia de las estrategias de marketing electoral en la contienda por la Presidencia Municipal de Temamatla, Estado de México, en 2012.
Ana Esthela Benítez Garcés +1 more
doaj
Body donor programs in Australia and New Zealand: Current status and future opportunities
Abstract Body donation is critical to anatomy study in Australia and New Zealand. Annually, more than 10,000 students, anatomists, researchers, and clinicians access tissue donated by local consented donors through university‐based body donation programs. However, little research has been published about their operations.
Rebekah A. Jenkin, Kevin A. Keay
wiley +1 more source
A POLITICAL MARKETING APPROACH REGARDING THE ELECTORAL SYSTEM IN ROMANIA [PDF]
From this systemic perspective, it is revealed once again the importance of voting as a regulator factor of functioning democracy. Loop control are more evident during the election campaign and has become a common fact that in an election year the ...
GABRIEL DINU, LOREDANA DINU
doaj
Election Marketing and Neuromarketing from a Politician's Perspective: A Thematic Analysis of the Content of Interviews Conducted in the Pre-Campaign During the SARS-Cov-2 Pandemic in Romania [PDF]
The pandemic period has generated major changes in all sectors, across the globe, and these changes are also felt in election marketing practices that ramify on political consumer behaviour.
Ancuta Nicoleta REMETE +3 more
doaj
Abstract Caste—an ascriptive social hierarchy in South Asia and its diaspora—is a globalized phenomenon. Recent caste‐based discrimination, particularly in technology companies and anti‐caste efforts to address it, has compelled academia, policy, and the technology industry to better understand contemporary mechanics of caste.
Nayana Kirasur, Britt Paris
wiley +1 more source

