Results 31 to 40 of about 28,715,351 (285)

Factors Affecting Rural Production Cooperatives’ Marketing Information System in Mazandaran Province [PDF]

open access: yesتعاون و کشاورزی, 2017
This study designedto investigate the affecting factors on marketing information system in rural cooperatives in Mazandaran province. The target population was all managers of rural cooperatives in Mazandaran province (N=183), according to Krejcie and ...
Roja Hashemzade Atoei, Amir Ahmadpour
doaj   +1 more source

Exploring Sources of Satisfaction and Dissatisfaction in Airbnb Accommodation Using Unsupervised and Supervised Topic Modeling

open access: yesFrontiers in Psychology, 2021
This study aims to examine key attributes affecting Airbnb users' satisfaction and dissatisfaction through the analysis of online reviews. A corpus that comprises 59,766 Airbnb reviews form 27,980 listings located in 12 different cities is analyzed by ...
Kai Ding   +4 more
doaj   +1 more source

Design of a Marketing Information System

open access: yesMediterranean Journal of Social Sciences, 2015
© 2015, Mediterranean Center of Social and Educational Research. All rights reserved. The article considers the creation of a marketing information system. When designing the information system for the sphere of surveys the key role is played by the development of an effective conceptual model. On the basis of the analysis of existing approaches to the
openaire   +4 more sources

Measuring E-Commerce Service Quality for the Adoption of Online Shopping during COVID-19: Applying Unified Theory and Use of Technology Model (UTAUT) Model Approach

open access: yesInternational Journal of Technology, 2023
With the increasing cases of COVID-19 and unexpected lockdowns, technology acceptance, especially internet-based online shopping becomes an important issue in today's business world.
Moteb Ayesh Albugami, Asma Zaheer
doaj   +1 more source

Market Information Systems: An Online Agricultural Market News Retrieval System [PDF]

open access: yesJournal of Agricultural and Applied Economics, 1989
AbstractA minicomputer online information retrieval program is described that is designed to facilitate timely distribution of agricultural market news to state and county research and extension faculty. These faculty have designed programs that extend this information to clientele in their areas.
VanSickle, John J.   +1 more
openaire   +2 more sources

Conceptual model of an automated information system of marketing at the enterprise [PDF]

open access: yesMarketing i Menedžment Innovacij, 2014
The aim of the article. The purpose of this paper is to create a conceptual model of an automated information system of marketing that has a certain theoretical and practical value. The results of the analysis.
D.V. Raiko, L.E. Lebedeva
doaj  

Marketing mix for librarians and information professionals [PDF]

open access: yes, 2013
This paper covers the explanation of marketing mix for librarians and information professionals and the nature of the elements of the marketing mix. It discusses the traditional issues arising from the marketing mix and issues which are more appropriate ...
Moikan Mollel, Mimutie
core   +1 more source

Sistem Informasi Pemasaran Perumahan Pada PT. Trixie Graha Anugerah Berbasis Web

open access: yesComputer Science, 2022
Abstrak  - Kemajuan dan perkembangan teknologi informasi telah membawa perubahan di berbagai bidang kehidupan manusia. Secara umum manusia tidak lepas dari adanya sebuah teknologi, karena teknologi merupakan cara mudah untuk mendapatkan dan membagikan ...
Darmawan Laoli, Titin Kristiana
doaj   +1 more source

ANALYSIS OF MARKETING INFORMATION SYSTEMS AND CONCEPTION OF AN INTEGRATED MARKETING INFORMATION SYSTEM

open access: yesInternational Journal of Computing, 2014
The article presents the results of a research in the field of the marketing information technologies. The subjects of the research are the marketing information systems, mainly the information systems used in the marketing business activities of the studied companies. 25 marketing information systems were covered.
openaire   +2 more sources

Information Technology Applications in Hospitality and Tourism: A Review of Publications from 2005 to 2007 [PDF]

open access: yes, 2009
The tourism and hospitality industries have widely adopted information technology (IT) to reduce costs, enhance operational efficiency, and most importantly to improve service quality and customer experience.
Leung, R.   +5 more
core   +1 more source

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