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Modern researches show that intersubject communications atinitial stages of their inclusion in cognitive activity of studentsplay a role of the situational starting, inducing incentive.
Pavel E. Shenderey+2 more
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The purpose of the present NHS reforms is to introduce a managed market; developing some of the incentives for greater efficiency that are often found in markets while still being able to regulate proceedings to prevent market failures. If government intervenes too much there will be no incentive to improve efficiency and streamline operations: too ...
Alan Maynard, Chris Ham
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The use of storytelling in quantitative research reports: A marketing research firm perspective
Orientation: Actionable reporting ensures that a marketing research firm communicates with clients to achieve business impact as opposed to merely communicating data to clients.
Vanessa Maritz+2 more
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Actual problems for logistics management and strategies of supply chain in Georgia [PDF]
In social-economic development strategy, logistics is considered as one of the priority direction to increase the competitiveness of the country. In order to adapt the flexibility of the supply chain, the companies should properly work and carry out such
Tsetskhladze Leila+4 more
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Background: In tourism, globally there is a growing interest in social media marketing research. However, most previous research on social media marketing has focused on large tourism enterprises such as chain hotels, leaving out small tourism businesses
Rosemary Matikiti+2 more
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Visitor Information Centres’ Contribution Towards Creating Memorable Visitor Experiences [PDF]
Information exchange is a process through which information, experience and skills are exchanged among stakeholders. While studies acknowledge the role of VICs in enhancing memorable visitor experiences, it remains unclear how the experiences that ...
Kholadi Tlabela, Anneli Douglas
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Munich School of Management, Ludwig‐Maximilians‐University Munich, Munich, Germany Faculty of Economics and Business Administration, Babeș‐Bolyai University, Cluj‐Napoca, Romania Mitchell College of Business, University of South Alabama, Mobile, Alabama,
M. Sarstedt+5 more
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E-banking quality and customer loyalty: The mediating role of customer satisfaction [PDF]
Attaining customer satisfaction and loyalty is seen as a prerequisite for successful bank management. The purpose of the study is to identify and explain the mechanism through which e-banking quality is related to loyalty by including satisfaction as a ...
Ephrem Habtemichael Redda
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The aim of the paper is to assess the attitudes of company managers in the food and drink sector in Western Europe and Central-Eastern Europe towards implementing marketing strategies that take into account not only economic, but social and ecological ...
Rudawska Edyta+2 more
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Marketing Management and Marketing Contrilling of SMEs [PDF]
1. Introduction Marketing management is an overview company activity that is immediately bound to all other company departments and that creates basis for other strategic and operative activities of the company. Marketing management in the CRM (Customers Relationship Management) regime is defined as a continuous process of analysis, planning ...
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