Results 21 to 30 of about 17,818 (224)

Marketing Mix Strategies of Small and Medium Tourism enterprises in Masvingo Province, Zimbabwe [PDF]

open access: yesAfrican Journal of Hospitality, Tourism and Leisure, 2021
The study sought to identify the marketing mix strategies of small and medium tourism enterprises (SMTEs), focusing on lodges and hotels of Masvingo Province in Zimbabwe. The continued low business performance by SMTEs in Masvingo Province motivated the
Phanos Matura   +2 more
doaj   +1 more source

Pengaruh strategi bauran pemasaran terhadap harga pada home industri jenang “Mirah” Ponorogo

open access: yesEQUILIBRIUM: Jurnal Ilmiah Ekonomi dan Pembelajarannya, 2017
Of this study was to determine the marketing mix strategy in Home Industry Jenang "MIRAH" in Ponorogo, to determine the pricing of products in Home Industry Jenang "MIRAH" in Ponorogo. Marketing Mix Strategy is one factor in the price.
Prasetiyani Ika Saputri
doaj   +1 more source

Adaption of Marketing Mix for Selected Country [PDF]

open access: yesSHS Web of Conferences, 2022
Using the SWOT analysis, it was found that Kofola Plc. is in a sufficiently strong position to enter the foreign market, specifically the Austrian market, and the competition in the Austrian market was further analysed.
Szolgayová Barbora
doaj   +1 more source

HUBUNGAN ANTARA BAURAN PEMASARAN DENGAN LOYALITAS PASIEN RAWAT JALAN DI RUMAH SAKIT DAERAH KALISAT KABUPATEN JEMBER TAHUN 2017

open access: yesJurnal Ilmu Kesehatan Masyarakat, 2018
Marketing mix in hospital is ​​a group of controllable variables that can be used by hospitals to influence the reaction of service buyers. The marketing mix consisting of 7P (Product, Price, Place, Promotion, Process, Person, and Physical Evidence) can ...
Yuliasfa Sirrul Hayati   +2 more
doaj   +1 more source

Marketing Mix

open access: yes, 2020
Kehidupan perekonomian Indonesia sekarang ini menampakan wajahnya yang cerah dan makin hari makin cepat dinamikanya. Indikasi dari hal ini dapat dilihat dari semakin banyaknya bermunculan jenis perusahaan dengan berbagai ragam spesifikasi dibidang usaha.
openaire   +3 more sources

WOM as The Mediator of Marketing Mix to Customer Satisfaction in Covid-19 Pandemic

open access: yesInternational Research Journal of Business Studies, 2021
This study examines coffee shops’ marketing mix and its impact on customer satisfaction and word of mouth (WOM). Also, analyzing customer satisfaction mediates the relationship between the marketing mix and word of mouth.
Novi Haryati   +5 more
doaj   +1 more source

Porovnání marketingového mixu mobilních operačních systémů [PDF]

open access: yesTrendy v podnikání, 2015
With the advent of new technologies, mobile apps gain popularity. During their creation, it is important to bear in mind the behaviour of the competition and the return on investments.
Michaela Jánská, Michael Igari
doaj  

Identification of a Shiga toxin A‐derived peptide internalized into Gb3 receptor‐bearing cells via interaction with the Shiga toxin B subunit

open access: yesFEBS Letters, EarlyView.
The process of internalization of the Shiga toxin A subunit via formation of a complex with the Shiga toxin B subunit, which specifically binds to the Gb3 receptor. The peptide is designed to act as a carrier of drugs into cancer cells. Here, we explored the potential of peptides derived from the catalytic A subunit of Shiga toxin (STxA) to be drug ...
Giulia Opassi   +6 more
wiley   +1 more source

ADP‐ribosylation: An emerging regulator of the epigenome

open access: yesMolecular Oncology, EarlyView.
ADP‐ribosylation has emerged as a dynamic epigenetic signaling mechanism that modifies histones and chromatin‐associated proteins. Through coordinated PARylation and MARylation, it integrates with other histone modifications to regulate chromatin structure, transcription factor activity, and gene expression, influencing genome function and disease ...
Cristel V. Camacho   +2 more
wiley   +1 more source

Key performance indicators of marketing mix effectiveness in the pharmaceutical business

open access: yesПутеводитель предпринимателя
The article is devoted to the study of determining key performance indicators of the marketing mix effectiveness in the pharmaceutical business. The problems and contradictions in ensuring the effectiveness of marketing in pharmaceutical companies are ...
N. A. Lagoda
doaj   +1 more source

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