PLAN DETERMINATION FOR PROMOTION MIX FOR SKETCH!
Sketch! is a garment company which manufactures ready-made clothing meant for middleclass consumers between the age of 16 and 35 years. The promotion mix planning is expected to increase the company’s promotional activities and make them more effective ...
Honey Gabrielle Thiasyura +2 more
doaj +1 more source
The Study of Effect Export Market Orientation and Marketing Mix Adaptation on Export Performance (Case Study: Non-oil Exporter Firms in Tehran) [PDF]
The current paper examines the impact of export market orientationand marketing mix adaptation on export performance in Tehran's exports companies. The current paper pursues two major goals; first to figure out export market orientation and marketing mix
Rahim Mohtaram, Mehrdad Movasagh
doaj +1 more source
Pengaruh Bauran Pemasaran Terhadap Keputusan Pembelian (Studi Pada Ina Cookies Bandung)
This research is motivated by the problems related to the marketing mix Ina Cookies. Those problems based on the results of the initial interview is indicative of consumer complaints related to marketing mix consisting of product, price, place and ...
Fiera Aryati Natakusumah +1 more
doaj +1 more source
his study arises from the competition between companies similar housing in the city of Cilegon which resulted in a decrease in the number of sales of housing units. The purpose of this study was to determine and analyze the influence of the marketing mix
Nurhayani Nurhayani
doaj +1 more source
Marketing mix and competitiveness [PDF]
Competitiveness cannot simply be viewed as a country's ability to export or generate trade surpluses, since these can be brought about at least temporarily by means of artificially lowering the exchange rate and/or compressing domestic expenditures, as ...
Anđelković Slobodan
doaj
Modifikasi Model Bauran Pemasaran Plus Terhadap Variabel Pembentuk Yang Positif Dan Signifikan
PT. X Surabaya is a bookstore outlet that sell the book as its main business, for that company needs to make improvements and development to face the competition, to increase customer satisfaction and ultimately become loyal consumers.
Minto Waluyo
doaj +1 more source
Marketing Mix in Services [PDF]
In a hypercompetitive environment, one in which it is difficult to gain substantial competitiveadvantages, it is becoming harder and harder to differentiate yourself from the rest, especially whenactivating in the services field.
Cătălin Grădinaru +2 more
doaj
DAMPAK KINERJA BAURAN PEMASARAN TERHADAP KEPUTUSAN KULIAH CALON MAHASISWA POLITEKNIK X CIMAHI
The higher education service providing become one of business which needs hard working especially in student recruitment. The alumni of vocational high school (SMK) and general high school (SMA) who will to continue study in higher education, can become ...
Suharyanto Suharyanto
doaj +1 more source
The effect of pharmaceutical companies' marketing mix strategies on physicians prescribing practices in Jordan: a cross-sectional study. [PDF]
Al Thabbah DH +4 more
europepmc +1 more source
Assessment of marketing mix associated with consumer's purchase intention of dairy products in Bangladesh: Application of an extended theory of planned behavior. [PDF]
Farid MS +8 more
europepmc +1 more source

