Results 241 to 250 of about 67,387 (265)

Marketing productivity, marketing audits, and systems for marketing performance assessment: integrating multiple perspectives

Journal of Business Research, 2002
Neil Morgan, Bruce H Clark
exaly  

Marketing strategy determinants of export performance: a meta-analysis

Journal of Business Research, 2002
Saeed Samiee, Leonidas Leonidou, Constantine S Katsikeas   +2 more
exaly  

Marketing Department Power and Firm Performance

Journal of Marketing, 2015
Neil Morgan, Hui Feng, Lopo L Rego
exaly  

Marketing Performativity

2018
openaire   +1 more source

Marketing and business performance

Journal of the Academy of Marketing Science, 2011
Neil Morgan, Morgan Neil A
exaly  

Measuring marketing performance: a review and a framework

The Marketing Review, 2010
Yuhui Gao
exaly  

Marketing planning, market orientation and business performance

European Journal of Marketing, 2003
Robert E Widing, Richard Speed
exaly  

Marketing capabilities and international new venture performance: The mediation role of marketing communication and the moderation effect of technological turbulence

Journal of Business Research, 2020
Luciano Ciravegna, Silvia L Martin, Rajshekhar G Javalgi   +2 more
exaly  

Marketing Performance

2006
openaire   +1 more source

Examining firm and environmental influences on export marketing mix strategy and export performance of Australian exporters

European Journal of Marketing, 2003
Craig Julian, Aron O'Cass
exaly